Ratings

[Webhead2006]

SV fan thanks for the list for the episode listing/ratings.

[B]

Another article concerning Smallville here (http://www.fancast.com/blogs/greys-anatomy/the-big-tease-scoop-on-greys-bones-bs-and-more/) (thanks to DTS for link):

Should ‘Smallville’ fans be worried about the show being canceled mid-season? – Helga
Fear not, Helga, The CW is in no rush to end Clark’s journey. Let me remind you what netlet boss Dawn Ostroff said her expectations were at the time the show’s move to Friday was announced. She told me that because of the series’ “very strong” and “loyal” fan base, “I think ‘Smallville’ will do better [than previous occupants 'Everybody Hates Chris' and 'The Game']” – and sure enough it has, drawing 2.6 million viewers in its most recent outing. Clark & Co. also deliver a much stronger Live+7 DVR playback bump (+56 percent at last count).

Looks like good news, seems The CW don't have the unrealistic expectations of some of the internet 'bloggers' for the show after its move to Friday. An improvement in ratings for a particular timeslot is still an improvement as far as The CW are concerned. :up:

The show was never going to draw in a higher number of viewers than it was getting on its Thursday timeslot, however in moving it to a Friday they've managed to maintain pretty much the same audience numbers (albeit some 1.3m on DVR playbacks).

I did say when the move was announced, in moving one of their most popular shows to a timeslot that was lacking they've (so far) managed to turn it into a somewhat successful timeslot by their standards while introducing new blood into their network with Vampire Diaries.

Not only did last weeks live ratings rise but so did the DVR playbacks it seems, I believe it was only at 50% for Metallo/Savior.

[Webhead2006]

cool yea, they would be fools to drop it mid season. They got nothing they could put on fridays that would do better then 1million viewers or so. Really as long as the show stays around were it is presently 10th season is likely a go.

[Webhead2006]

Roulette got a demo rating of 1.1 viewers by millions should be up shortly according to tvbythenumbers.

[Webhead2006]

so Roulette got This:
Good news for "Smallville" (2.5 million, 1.1) fans, though. The show matched last week's season high (which also held up in the nationals, btw). That means The CW tied ABC for third place at 8 p.m. (18-49 is not their sales demo, but they still keep an eye on it). Regardless of the network's mixed feelings about "Smallville," any show that gets the network out of fifth place among the industry's standard measurement is tough to ignore. So after climbing significantly to reach season highs for two weeks in a row, does that mean it's time to update The Live Feed's TV Series Survival Status Report (http://www.thrfeed.com/2009/10/tv-series-survival-guide-.html)? I think so.

Though this guy is more negative on the show even though its holding well on fridays.

[Docker2.0]

He said the network has mixed feelings about Smallville. I hope Dawn O. isn't one of them. We know her bonehead decisions are impulse ridden so she might cancel it without a thought. Like she did Smackdown, which was one the networks highest ratest shows. She's not exactly the brightest star in the galaxy but she is the biggest nugget in the box on the CW. WB really needs to fire her. All the shows look alike.

[Webhead2006]

i think that guy is just very negative wasnt he the one who had that survival guide and pegged smallville the other week or to as being dead. Now look were we are best numbers two weeks in a row. I think the "mixed feelings" comment is his own thoughts. I havent seen anything negative from the network about the show. Plus we know compared to the other cw shows weekly smallville is doing better then them or same with them(minus top model/TVD). i do really wonder with all the dumb moves she had done with CW how is the hell is she even still in charge i would have though cbs/wb would see things are bad long ago fire her and replace her with someone both cbs/wb can agree do a better job.

[B]

Roulette - 2.52 (2.62 initial overnight ratings)

Slight dip from last week, but the 2nd highest rated episode this season :up:

For the timeslot according to K-Site, Smallville was ranked 4th for the ratings timeslot only behind Supernanny, Law & Order & Ghost Whisperer. FOX had the 2 lowest ratings during the timeslot with Brothers/'Til Death.. which I believe is a first since the move to Friday.

so Roulette got This:

Though this guy is more negative on the show even though its holding well on fridays.

Nice find :up:

[Webhead2006]

also i saw on tvbythenumbers it matched supernanny in 3rd place for demos too.

[Lemaris]

i think that guy is just very negative wasnt he the one who had that survival guide and pegged smallville the other week or to as being dead. Now look were we are best numbers two weeks in a row. I think the "mixed feelings" comment is his own thoughts. I havent seen anything negative from the network about the show. Plus we know compared to the other cw shows weekly smallville is doing better then them or same with them(minus top model/TVD). i do really wonder with all the dumb moves she had done with CW how is the hell is she even still in charge i would have though cbs/wb would see things are bad long ago fire her and replace her with someone both cbs/wb can agree do a better job.

I could be thinking of a different guy but I think this is the guy some people from KSite contacted and he actually got downright vulgar with them. At the time he seemed like he wanted his negativity about Smallivlle to be true more than he was operating on solid info.

[Webhead2006]

i dont really know i dont really follow the site i posted the ratings from all the time. I like tvbythenumbers better and ksite posts. Though someone on ksite boards posted the other guy first. So i went with that post when i brought it here for us to talk about.

[lespaul59]

How do they figure in the people that watch on the CW's web site and sites like Fan Cast? I know I watch NCIS on Fan Cast because it's on while I'm at the gym, so I watch thenew episode later in the week.

[Webhead2006]

they are probably counted in some form.

[Webhead2006]

Crossfire over night ratings(remember didnt air in chicago so final numbers may be lowered):
http://www.thrfeed.com/2009/10/smallville-grows-again-ugly-betty-doesnt.html (http://www.thrfeed.com/2009/10/smallville-grows-again-ugly-betty-doesnt.html)
For The CW's "Smallville" (2.6 million viewers, 1.2), the rating is a season high, representing additional growth over recent weeks and a rising likelihood the veteran series will stick around for another year despite being jettisoned to TV Siberia.

[Billy Batson]

I wonder if the CW are piss at Smallville for being bullet proof?

:lmao:

[Webhead2006]

sure smallville isnt the type of show stupid Dawn o wants, but its one of the best money makers for CW/THE WB.

[Webhead2006]

Posting this in "Crossfire" thread.

Well Crossfire's Final Ratings are in, This is taking out the Chicago market for the bulls game(also it looks like around 180k watched the bulls game):
http://pifeedback.com/eve/forums/a/tpc/f/63310451/m/930102252/p/4 (http://pifeedback.com/eve/forums/a/tpc/f/63310451/m/930102252/p/4)
Smallville (92% coverage, CW usually 95%)
- 2.424 million viewers
- 1.5/3 HH
- 1.1/4 A18-49
- 1.2/5 A18-34
- 1.0/4 W18-34

Nice to see final numbers didnt drop to bad. From 2.62 for overnights to a 2.42 is still pretty good.

[Webhead2006]

Kandor's Overnight numbers are now out:


From Matt's Twitter:

Ratings snippet: #SMALLVILLE (http://twitter.com/search?q=%23SMALLVILLE) rises to 2.76 million viewers, and gained over the hour. (Pretty good episode, too!)

Yay!


Dont have the demo numbers yet, but what an increase.

[Docker2.0]

What is the CW's highest rated shows? Seems like none of the shows that Dawn O has brought on has been doing that well, except maybe Gossip Girl. You think that maybe pissing her off? She should really market this show instead of the one other show CW has that they split into 6 other shows. They all look alike.

[Webhead2006]

Right now the highest rated show is Vampire diaries scoring over 3million viewers. Then number 2-4 is top model/supernatural/smallville. I dont know for this week were all the shows stood as to who was top for the week. Sure dawn o schedule totally blows, she thinks that all the girlie drama shows will make the network. Which it isnt and she is stupid for not making a more well rounded out schedule like the other majors do.

As for smallville great news as i posted it scored the highest ratings so far for this season, and we are continuing now for 4 episodes on a ratings upswing. So glad about that.

[Docker2.0]

With the exception of the Vampire Diaries, all of her top shows were on before she took over. That can't sit to well with her bosses, you would think so anyway. The way they market Gossip Girl and all the other crappy teen angst drama shows, you'd think they were competing with American Idol. I only watch the CW 2 days a week, Thursday night at 9pm and Friday night at 8pm. Other than that, the network is a toilet bowl and she's the stains in it.

[Webhead2006]

Totally i dont watch any of the other cw shows besides supernatural. I am not into the stupid girlie drama shows. Its to bad dawn thinks thats what is going to save the network. Now if we had a better president like say who ever is in charge of nbc/cbs/abc for example they have a better sense in schedules and all that. They have their drama nights, their scifi nights, and their comedy nights. All CW has is girlie dramas, a model reality show, and then lucky to still have spn/sv.

[Prison Mike]

no...you don't want the NBC President.

[Webhead2006]

ok i was just saying some of the other network presidents would probably do way better then dawn o in charge. I still wished the last the wb president became the cw president over dawn.

http://www.thrfeed.com/2009/11/rihanna-2020-interview-is-fridays-toprated-show-video.html

Smallville had 2.76 million viewers and a 1.3/5 rating/share with adults 18-49. Here are some more details via our friends at the CW:
Smallville won the 8-9pm hour among adults 18-34 (1.3/4), men 18-34 (1.5/7) and men 18-49 (1.5/5-tie).
Smallville again climbed to a new season high in adults 18-34 (1.3/5), adults 18-49 (1.2/4), men 18-49 (1.5/5) and total viewers (2.76mil). This also marks our best performance here in these demos in over a year (Sept. 08).
Smallville was up vs last week by 8% in adults 18-34, 7% in men 18-34, 9% in adults 18-49, 15% in men 18-49, and 14% in total viewers.

[B]

Good stuff to see the show steadily progressing each week, its perhaps the aftermath of people catching on its been shifted to Friday.

Things like steady increases in ratings, itunes sales & DVR numbers might well be all the incentive The CW needs to give the go ahead for a 10th season.

It would be pretty dam good if they could get within touching distance of 3m live viewers before the mid-season break.

[Webhead2006]

yea i dont think we have anything to worry about. 4 weeks now there has been an increase, and it sells great on itunes and other stuff. I to think we could possibly hit 3.0ish for pandora. And if that was to happen would be a great way to close first half of the season out.

[KBX]

season 10 = 85% confirmed

[Webhead2006]

I would think so.

[AgentPat]

Finals are in!


As posted by Travis Yanan over at PiFeedback:

Smallville
- 2.626 million viewers
- 1.7/3 HH
- 1.2/4 A18-49
- 1.2/5 A18-34
- 1.1/4 W18-34


Press release from CW, as posted by TVByTheNumbers:

Smallville climbed to a new season high in adults 18-49 (1.2/4) and total viewers (2.63mil). This also marks our best performance here in these demos in over a year (Sept. 08). Smallville matched its season highs in adults 18-34 (1.2/5) and men 18-49 (1.4/5). Smallville ranked #1 in the 8-9pm time period among adults 18-34 (1.2/5-tie), men 18-34 (1.4/6), men 18-49 (1.4/5-tie), persons 12-34 (1.1/4) and males 12-34 (1.2/5).

http://tvbythenumbers.com/2009/11/09/friday-broadcast-finals-smallville-hits-several-season-highs/33070

[epc11223]

this was an article really about melrose place and shows that are being canceled.

'Melrose Place' (http://television.aol.com/show/melrose-place/10515648/main) No one loves this show the way CW was hoping, proving that nostalgia for a bad '90s show doesn't necessarily translate into embracing a bad 21st Century show of the same name. However, it is 'Melrose Place,' and that might just be enough to keep it alive for another season.
Odds of cancellation: 10 to 1

Every other show on the CW is doing great. 'One Tree Hill,' 'Supernatural,' 'The Vampire Diaries,' 'Gossip Girl,' all that stuff. And the only thing keeping 'Smallville' from going on forever and ever is the cast and crew of 'Smallville.' Only they have the power to call it quits and start a new series -- 'Metropolis,' anyone?



i found the smallville section interesting. :o)

[Webhead2006]

lol yea its looking more sure that smallville will get 10th season. Most of the cast is already signed, and souders and peterson since season 8 been saying they would like to go to 10th season. So cant wait to we get confirmation. Though i still say producers/cast will likely no for sure by dec. But we fans probably wont have the official word to late jan.

[KBX]

Wait Melrose place has a 10% chance of getting cancelled? good lord theres no way Smallville is not getting renewed. CW shows are doing great? by what standard?

Honestly Smallville is basically a Metropolis show now.

[Webhead2006]

yea the other cw shows 90210/gossip girl/one tree hill are all scoring between 2.0-2.4 million viewers i believe, top model is getting around 3million viewers, and vampire diaries is scoring over 3.0million viewers, with supernatural and smallville getting around 2.5-2.9million viewers i believe. Melrose palace is barely making 2.0 i believe. Its likely going to get dumped unless heather lockler's return gives them a few good ratings numbers.

so with smallville doing better then their mon-wensday shows on average its more then likely going to get 10th season.

[Prison Mike]

For most broadcast shows, exile to Friday means your network thinks the show is past its time, and should peacefully fade away without damaging the ratings of shows on Sunday-Thursday. That’s likely the idea that the CW had when it put Smallville on Fridays this season. But defying conventional wisdom (and to many fans, the wishes of CW chief Dawn Ostroff), not only has Smallville refused to go quietly, it was tied for second best adults 18-49 rating on the CW last week. I know that the CW targets women 18-34, but be certain they sell advertising based on whatever attractive demo ratings they get. Those results cannot be ignored.


http://tvbythenumbers.com/2009/11/10/fridays-no-kryptonite-for-smallville/33222

We're not going down without a fight! :woot:

[Docker2.0]

Dawn is the biggest idiot when it comes to managing a network. Don't know who she slept with to get her position but she needs to be fired..........and whoever is over her. CW is one of the worst networks on tv but yet they let her run it. I can't believe people knock Fox for everything but let the WB get a pass with the crappy things they do, like let this beyotch run the network. :huh:

[Webhead2006]

I know i said it before countless times how the heck is she still in charge of the network when pretty much all its shows are doing crap besides 2-3. As for smallville i doubt it will be over this year. We can thank us loyal viewers and probably WB too wanting to have a live action superman show in production. Since all the craziness with the film department and the legal court stuff. So they would likely want to milk smallville as long as possible.

[Docker2.0]

I know i said it before countless times how the heck is she still in charge of the network when pretty much all its shows are doing crap besides 2-3. As for smallville i doubt it will be over this year. We can thank us loyal viewers and probably WB too wanting to have a live action superman show in production. Since all the craziness with the film department and the legal court stuff. So they would likely want to milk smallville as long as possible.

The ironic thing about it, is that those 2-3 shows are the ones she wants to cancel! :huh: I don't get it!!

[Webhead2006]

I know

[Billy Batson]

For most broadcast shows, exile to Friday means your network thinks the show is past its time, and should peacefully fade away without damaging the ratings of shows on Sunday-Thursday. That’s likely the idea that the CW had when it put Smallville on Fridays this season. But defying conventional wisdom (and to many fans, the wishes of CW chief Dawn Ostroff), not only has Smallville refused to go quietly, it was tied for second best adults 18-49 rating on the CW last week. I know that the CW targets women 18-34, but be certain they sell advertising based on whatever attractive demo ratings they get. Those results cannot be ignored. (http://tvbythenumbers.com/2009/11/10/fridays-no-kryptonite-for-smallville/33222)

:wow: Holey crap! when I mentioned that i believed the CW was trying to deep-six Smallville, I receive alot of flack. Low and behold a quote stating that such is the case.

guys 2.0 is good numbers for this network.?

[B]

I was literally just about to post that ^^

Great minds as they say ;)

[Webhead2006]

Yea so far this season the other shows(minus VD/Top Model getting over 3million viewers) they been getting low 2millions. So yea for CW anything between 2-4million viewers they are happy as a network.

[Docker2.0]

That beyotch should be fireed.

[Webhead2006]

totally most folks been saying it for years. I still wonder how the bloody hell she is still in charge.

[Billy Batson]

I was literally just about to post that

Great minds as they say ;)

Indeed brother. Indeed. :cwink:

That beyotch should be fireed.

U got my vote. :up:


I can not believe so many years has gone by already with this fantastic series. What a ride! I really would love to see Superman emerge but I guess "The Blur" will have to due. :csad:

[Prison Mike]

I have a great mind too!

[Billy Batson]

I have a great mind too!

That goes without saying Big P.Mike my bad. :word:

[Webhead2006]

Looking like the wonder twins didnt turn away fans. Matt from Tvguide is reporting that the episode scored 2.7million.

[Webhead2006]

Also here is the official overnight numbers for Idol:
http://tvbythenumbers.com/2009/11/14/tv-ratingsghost-whisper-leads-night-with-18-49-smallville-hits-season-high-with-viewers/33655 (http://tvbythenumbers.com/2009/11/14/tv-ratingsghost-whisper-leads-night-with-18-49-smallville-hits-season-high-with-viewers/33655)

CWSmallville 1.2/4(demo)2.70(millions of viewers)

Meanwhile Smallville fans will delight that Smallville hit a season high in viewers (2.7 million) and matched its season highs with adults 18-34 (1.2/5) and adults 18-49 (1.2/5). Smallville ranked #1 in the hour in men 18-34 (1.3/6) and men 18-49 (1.3/5-tie) and ranked second in adults 18-34. And for those who just can’t stand not knowing, Smallville pulled a 1.0/4 with women 18-34.

[Prison Mike]

Meanwhile Smallville fans will delight that Smallville hit a season high in viewers (2.7 million) and matched its season highs with adults 18-34 (1.2/5) and adults 18-49 (1.2/5). Smallville ranked #1 in the hour in men 18-34 (1.3/6) and men 18-49 (1.3/5-tie) and ranked second in adults 18-34. And for those who just can’t stand not knowing, Smallville pulled a 1.0/4 with women 18-34.


http://tvbythenumbers.com/2009/11/14/tv-ratingsghost-whisper-leads-night-with-18-49-smallville-hits-season-high-with-viewers/33655

EDIT: damnit. I can never beat you Webhead. :argh: :oldrazz:

[Webhead2006]

sorry prison mike i like to be on top of this on saturday morning/early afternoons. Hehe since i am up and online at the time. Also its great 5 weeks in a row now ratings have greatly increased and the demo numbers doing well too. I so hope we can get near 3.0million for pandora next week. I cant see why we really couldnt.

[Tomwelling4sups]

I'll be working during pandora, but I'll set my friend's DVR :D

[Prison Mike]

yeah, I'll probably miss Pandora too. I'll see it online the next day.

[Webhead2006]

oh that sucks guys you will be gone for pandora, it is totally shaping up to be a good episode.

[The Incredible Hulk]

:wow: Holey crap! when I mentioned that i believed the CW was trying to deep-six Smallville, I receive alot of flack. Low and behold a quote stating that such is the case.

guys 2.0 is good numbers for this network.?


how does a quote on a website that states fans think Ostroff is trying to off Smallville confirm that OStroff is trying to off Smallville again? :confused:

[Super_Ludacris]

She isnt trying to off it, she's milking the corpse for what its worth. Only one show on that network is even doing above 3 million and thats Vampire Diaries. Both Supernatural and Smallville have collapsed in ratings the past 2 years but because of a vocal online fanbase (which is always a smart reason to keep a show) she needs to something on air as all the new shows the past 2 or 3 years arent cutting.

The channel needs to move to cable. Its programming is niche at best and budget cut annually, it has no business being a network channel.

[Webhead2006]

totally we fans totally hate dawn and everyone i chatted on about cw agree she shouldnt be in charge. its strange how she is still in charge when her business plan clearly isnt work. the network needs a total retoolment and a new head in charge and move away from just the teenie drama girl shows to a more variety of shows.

[Super_Ludacris]

People always whine and complain about how the CW only produces teenie drama girl shows and how it was better in the "good old days of the WB"....

Yo, what WB were you all watching? It's always been like this. Like as much as people try to make Dawn Ostroff the scapegoat, this was always the mantra of the network even in the UPN/WB days

What I'm saying is, it should have been on cable like Lifetime or BET since 1995...

[Docker2.0]

Nope Supa.......WB use to have more balanced shows. It wasn't all about teenie girl shows..there were shows targeted to guys as well, but they just blew away with the wind.

[Super_Ludacris]

Nope Supa.......WB use to have more balanced shows. It wasn't all about teenie girl shows..there were shows targeted to guys as well, but they just blew away with the wind.

Oh my bad, it was teeny girl shows and black sitcoms that should have been on BET or FOX:whatever:

People have such a revisionist history when it comes to The WB and UPN now, when did it ever even attempt to appeal to the 28 and up crowd like the other 4 networks? It was always a youth orientated network. They thought they could milk the all important 18-34 demograph that so many networks want (even though they really were trying to appeal to people 15-27) and ultimatley that's what ruined the networks and what hurt the CW now. Sure you got tons of hardcore fanboys and fangirls for those shows (even now with the crazy fantatics for Supernatural) but it could never sustain the level of diversity in its prime-time programming to be a real network like NBC, ABC or CBS. Thats what happened then, that's what happenign now.

[Billy Batson]

how does a quote on a website that states fans think Ostroff is trying to off Smallville confirm that OStroff is trying to off Smallville again? :confused:

lmao! No ONE said anything about a conformation on anything Ostroff is doing with Smallville. I was referring to forum members not entertaining my conspiracy theory, now other members mention the same theory, the point of view is supported and not dimissed.

[SV Fan]

Nope Supa.......WB use to have more balanced shows. It wasn't all about teenie girl shows..there were shows targeted to guys as well, but they just blew away with the wind.

Yeah i think one problem is the network has to many rich spoiled slut type shows(Gossip Girls, 90210, Melrose Place, they also had the Beautiful Life before it was cancelled). The network should have 2 shows like that at most, and try find other type of shows they can target at females other nights.

[Super_Ludacris]

Yeah i think one problem is the network has to many rich spoiled slut type shows(Gossip Girls, 90210, Melrose Place, they also had the Beautiful Life before it was cancelled). The network should have 2 shows like that at most, and try find other type of shows they can target at females other nights.

Not to defend this network...but the percpetion was that those shows were what the youth wanted (See the Hills/OC generation) and this network has always been about catering to whatever themes are hot in young enterainment (Dawson's Creek and 7th Heaven were shades of My So Called Life and Party of Five, they saw a void in Buffy after the 92 movie and Clueless for a leading californian blonde character vehicle. Smallville came at the right time when comic book properties were hot again, ditto with Vampire Diaries now, and 90210 and MP were following the retroing trend a little)

So ultimatley this was something years in the making.

[SV Fan]

Not to defend this network...but the percpetion was that those shows were what the youth wanted (See the Hills/OC generation) and this network has always been about catering to whatever themes are hot in young enterainment (Dawson's Creek and 7th Heaven were shades of My So Called Life and Party of Five, they saw a void in Buffy after the 92 movie and Clueless for a leading californian blonde character vehicle. Smallville came at the right time when comic book properties were hot again, ditto with Vampire Diaries now, and 90210 and MP were following the retroing trend a little).

I think the problem is over doing stuff. It's great that VD is doing wonderful for the CW, but if they decide that vampires what people want and make yet another Vampire show they are only killing there own market share. Giving the viewer a bunch of similar type shows will only divide the audience for those shows.

I heard many people who watched the Beautiful Life say how they really liked it, but I am guessing most people who like that kind of show already were watching other similar type shows on that network and didn't want to watch yet another similar type show. Now maybe through in more Female bases Drama(more in the mold of Dawson's Creek or Veronica Mars) or even a night of female comedies, you might get a bunch of people to watch a bunch of different shows on your network instead of 1 or 2.

[Super_Ludacris]

I think the problem is over doing stuff. It's great that VD is doing wonderful for the CW, but if they decide that vampires what people want and make yet another Vampire show they are only killing there own market share. Giving the viewer a bunch of similar type shows will only divide the audience for those shows.

I heard many people who watched the Beautiful Life say how they really liked it, but I am guessing most people who like that kind of show already were watching other similar type shows on that network and didn't want to watch yet another similar type show. Now maybe through in more Female bases Drama(more in the mold of Dawson's Creek or Veronica Mars) or even a night of female comedies, you might get a bunch of people to watch a bunch of different shows on your network instead of 1 or 2.


Yeah but networks and studios always do that, one show is successful they want to duplicate that success and a genre get born out of that. Ultimatley the CW/WB/UPN is a product of its own offspring. Every show they ever produced was similar to another on the network. They just shaked a few things here or there but its still all for the same auidence.

And thats why this network is struggling. I dont even think the kids care about Smallville, Supernatural, 90210 etc etc outside of the internet (and how can you put numbers on that?)

What I'm saying is this was always the case. This was why they merged in the first place. It never learned from its mistake. If you want to have a channel with nothing but Veronica Mars, Dawson's Creek, Smallville stuff or even 902010, MP or GG then go to cable where you are catering to a niche audience, can work on smaller budgets and still get income from advertisers and subscribers.

[SV Fan]

What I'm saying is this was always the case. This was why they merged in the first place. It never learned from its mistake. If you want to have a channel with nothing but Veronica Mars, Dawson's Creek, Smallville stuff or even 902010, MP or GG then go to cable where you are catering to a niche audience, can work on smaller budgets and still get income from advertisers and subscribers.

I do think her idea targetting female audiences is actually a good idea, it's her execution that sucks(ie the exact same show on 4 times a week out of 9 shows on the schedule). The key to this though is they have to make 5-6 nights of different style of programs targeted at that W18-34 audience.

Just using an example. A few years ago they should have been looking to replace One Tree Hill with a similar show. They could have put that show on the same night, built the audience from OTH(when it was getting higher ratings), then laid OTH to rest. Instead Dawn O seemed set on making a bunch of rich teen dramas, let OTH rot while not using it to her advantage to build up another show with a similar target audience. From what I understand the CW has a mid season replacement show called Life Unexpected that is sort of in that mold and will place it after OTH starting in Jan. The problem is instead of feeding off 4M viewers like the show was getting a few years back it will only feed off 2.5M

[Super_Ludacris]

I do think her idea targetting female audiences is actually a good idea, it's her execution that sucks(ie the exact same show on 4 times a week out of 9 shows on the schedule). The key to this though is they have to make 5-6 nights of different style of programs targeted at that W18-34 audience.

Just using an example. A few years ago they should have been looking to replace One Tree Hill with a similar show. They could have put that show on the same night, built the audience from OTH(when it was getting higher ratings), then laid OTH to rest. Instead Dawn O seemed set on making a bunch of rich teen dramas, let OTH rot while not using it to her advantage to build up another show with a similar target audience. From what I understand the CW has a mid season replacement show called Life Unexpected that is sort of in that mold and will place it after OTH starting in Jan. The problem is instead of feeding off 4M viewers like the show was getting a few years back it will only feed off 2.5M



2 things to consider though:
1) We tend to forget the number of shows that it produced to groom or be eventual replacements for stuff like One Tree Hill and Smallville (Heartland,Privliged, Mercey Reef etc). I mean you gonna replace OTH with another teen drama anyway.

2) It was always about stuff for girls. So I get what they were thinking. Its just now people are sick of what they liked about the network. I think that audience has grown and they want to grow up with there favourite actors doing movies like the 90's teen stars, but there still stuck doing tv.

I personally think it just needs to stop fooling itself and go to cable. First of all CBS a part owner needs to think long and hard about whether or not they want to put there own side investment out of business or do they want to redefined its brand and put it on cable and compete with MTV and Spike and BET.
Secondly, if not, then they should change its audience and make more grown up shows in the vain of CBS, NBC and ABC.

[SV Fan]

I personally think it just needs to stop fooling itself and go to cable. First of all CBS a part owner needs to think long and hard about whether or not they want to put there own side investment out of business or do they want to redefined its brand and put it on cable and compete with MTV and Spike and BET.

Secondly, if not, then they should change its audience and make more grown up shows in the vain of CBS, NBC and ABC.

The CW is not competing against any network(weither it be BET, MTV, ABC or FOX, etc). They basically competing against there own profitablity. If the station can make a profit there is no reason why it shouldn't stay where it is.

Dawn just needs to look at why exactly Vampire Diaires is really her only successful show in the past few years and try use that as a model to try find other shows that can be successful(and no I don't mean she should have 20 vampire shows, basically she should go out and try find shows that have a niche audience that are different to fill up most of the schedule)

[Super_Ludacris]

The CW is not competing against any network(weither it be BET, MTV, ABC or FOX, etc). They basically competing against there own profitablity. If the station can make a profit there is no reason why it shouldn't stay where it is.

Dawn just needs to look at why exactly Vampire Diaires is really her only successful show in the past few years and try use that as a model to try find other shows that can be successful(and no I don't mean she should have 20 vampire shows, basically she should go out and try find shows that have a niche audience that are different to fill up most of the schedule)

If the CW was not competing with other networks it would not be a product of a merger born out of survival. Success is generated by viewership and sponsor money. Right now, its not making a profit. Budget are always being slashed and outsourced. Vampire Diaries is successful....because its another teen show. This time, it jumps on the trend of vampire books. But short of that, all they can do is make another teen show.

And if you're that narrow in your creativity, why not save yourself the loss and be a niche channel? Like I said, one of its investors is one of its competitiors, it never made sense which is what everyone was saying back in 2006.

[Webhead2006]

oh totally i think we can all agree cw how dawn o has run it hasnt been great, and in general no network has ever been 100% great all the time. Even fox/cbs/nbc/abc have had or are having their share of trouble times and all that.

[TMC1982]

Dawn is the biggest idiot when it comes to managing a network. Don't know who she slept with to get her position but she needs to be fired..........and whoever is over her. CW is one of the worst networks on tv but yet they let her run it. I can't believe people knock Fox for everything but let the WB get a pass with the crappy things they do, like let this beyotch run the network. :huh:

Here, here:
http://groups.yahoo.com/group/Fire_Dawn_Ostroff

Dawn Ostroff's problem is that she runs the CW from the mentality that she had when she worked over at Lifetime. You're bound to shoot yourself in the foot if you intend on modeling a major broadcast television network after a niche cable television channel.

[Webhead2006]

Well here we are the rating for the mid season finale "Pandora"
2.45million viewers with 1.1 demo
dam, i was hoping it would stay above 2.7 like the last few weeks. I wonder why the drop, good episode. OH well we did have a nice 5 week gains before.Hopefully it will go back up in jan. Cant wat for the return in jan.

[Docker2.0]

I'm guessing the holidays maybe is one of the reasons for the decline in the episode which is why a lot of shows are done til mid January. I had to DVR it cuase I was preparing for them now as well.

FYI: Fire Dawn O!!!!

[Webhead2006]

yea i guess holiday times, i heard too a few markets(not huge ones i guess) had a preempt for some local sports, and maybe new moon. I heard it had record opening night on thursday which probably lead to good friday numbers. Still a bit mad we didnt get to have a 6th week of ratings high.

[Docker2.0]

Here, here:
http://groups.yahoo.com/group/Fire_Dawn_Ostroff

Dawn Ostroff's problem is that she runs the CW from the mentality that she had when she worked over at Lifetime. You're bound to shoot yourself in the foot if you intend on modeling a major broadcast television network after a niche cable television channel.


Just saw that website and the articles it posted. Gossip Girl s trying the "sex sells" thing and used a 3some with Duff to increase ratings. My gawd! I don't understand why people watch "3some" on network tv. You might as well watch porn and get the real deal. Not just that, it's so obvious what GG is doing. I don't see how some parents can even let their kids watch that show when it makes sex and drugs seem like eating ice cream on a hot day.

[Webhead2006]

on the plus said of the millions of viewers rating down slightly from last 5 weeks season high numbers, the demos held nicely at 1.1 so at least that is good. Demo numbers i heard are looked at a bit more heavily then the million of viewers ones right.

[Docker2.0]

Hey Webs, what is the ratings among networks? Is CBS #1? A lot of the network have balance whereas CW doesn't which is stupid. Heck I'm in their target age bracket(except I'm a guy)but I find most of their shows annoying, just like the network. If it wasn't for Smallville or Supernatural, I'd never watch the network.

[Webhead2006]

oh totally i am a guy too and only cw shows i even care about is supernatural and sv. As for networks it is different every night. For fridays it seems cbs is usually number one with then nbc taking second, abc 3rd, and then cw/fox getting 4th and 5th places.

[Webhead2006]

also looking back at past overnight ratings for the season so far. episode 4 echo was the first to get around 2.4 million viewers. Then episodes 5-8 increase to 2.5-2.7million viewers. So its not that bad we lost around .3 percent viewers for pandora. Sure it would have been nice if we did get 2.7-2.9million viewers for over nights. But like i pointed out demo numbers were pretty strong again last night and we held a 1.1/4 share.