I'd think by now some people have heard of what Jon Favreau said in an interview regarding IM3
"Iron Man 3" will be a sequel or continuation of 'Thor,' 'Hulk,' 'Captain America' and 'Avengers.'"
I said this elsewhere, and I'm saying it again here:
Is this the beginning of the revelation of the inherent flaws in building a movie continuity? if the needs of the characters become slave to the needs of continuity? This was a big problem people had with IM2, that it was less about IM and more about setting up the Avengers ( I didn't see it; I loved the film, but w/e) and now, after all that fan grumbling to me this sounds like they're saying proudly, we're doing the same thing again, ONLY LOUDER!