Re: All Things Superman: An Open Discussion - - - - - - - - - Part 18
The one thing this poster does is illustrate Superman's difference from us. You have these army guys around him - in typical recognisable military gear, identical muted colours, with weapons - and then you have him in this very bright alien looking suit, restrained. He stands out hugely from those around in terms of not only his clothing, but his physique too.
I've a feeling that this will be the 'realistic' approach that Snyder is taking - unlike the 1978 Superman where his first appearance caused the crowd to applaud him (catching a falling Lois, and then catching the helicoper which toppled after her), this Superman film may stress how people would actually react to a superpowered alien in their midst : fear. Governments would be worried, armies would be on high alert, and so on.
I don't think we've ever seen a Superman promotional poster (for a movie at least) take a similar angle in terms of how big blue himself is portrayed. Putting him in cuffs is a gutsy move.