Originally Posted by cherokeesam
That's my thinking, too.
In this age of religious syncretism, it's absolutely inevitable that somebody is going to start worshipping Thor as a god again. Still amazes me that the comic book hasn't addressed this possibility after 50+ years.
I thought that was one of the elements in Ultimates Thor--Thor worship. His followers are literally following him around. And I keep running across comments from people saying the movies draw in part from Ultimates Thor. So it seems like it would make sense for them to do this.
That said, Stonehenge wasn't a Norse religious site, so if they have some Thor worship there, I think it will look kind of dumb.
After the events of New York, it's also logical for there to be a bunch of merchandising tie-ins (as there is in real life). Actually, there may be even more cheesy stuff, since Thor has higher priorities than to pursue legal challenges to control use of his likeness
(And props to CherokeeSam for expanding my vocabulary today!