Originally Posted by Simo
Just read that. Bloody shame and as we've been discussing it for the last couple of weeks an absolute mind-boggler. Regardless of no Super Bowl spot, again the big NY Toy Fair is 5 days later with a ton of MoS merchandise and figures expected there and there'll be plenty of coverage.
I honestly expect to see the first MoS TV commercial in March, let alone a trailer.
Yeah, it is a mind boggler. I don't understand why WB's is being so cheap.
It's not like they don't have the money for a 30 or even 60 second MOS Super Bowl spot to generate buzz.