Originally Posted by Pfeiffer-Pfan
Exactly... the character looked and sounded underwhelming in the marketing. Awesome in the movie (as everyone points out), but lacking a strong presence in the actual promotion.
That little poster of Catwoman's heel smashing Batman's batarang was great... and that sexual, playful aspect should have been played up more. The kiss on the poster in shape of the bat symbol was genuis.
Most of what we got was images of Catwoman on the batpod... which just doesn't scream CATWOMAN.
That's because she never looked like Catwoman. If you dressed Bruce Wayne in swat body armor and a sky mask and called him Batman you'd have just as hard a time marketing him as that character.