Originally Posted by Rock Sexton
The suit is the draw. I don't see how anyone could argue against it. The fact that he's a super smart billionaire is just a side story to the main attraction. I've never met anyone who's seen the films remark about what an incredible mind Stark is. It's not like one of those biopic films where the genius is always on display.
Actually, for many people the suit is not even the best thing Stark has ever made - JARVIS trumps it in terms of invention. As for Starkīs mind/personality, itīs the main course for many, many, many viewers. Cue the universally overwhelming popularity of the "take the suit away, what are you - genius, billionaire, playboy, philantropist" exchange.