Well with the timing Disney has been releasing Star Wars announcements and attaching JJ Abrams' name it's pretty clear that they want to one-up the competition. That's what competing businesses who are all after profit, revenue and publicity do.
Right now, Disney is just troll-facing Paramount and they are:
1) Laughing at them for not putting a clause in their contract stating that Abrams cannot involve himself with another company and franchise.
2) Generating publicity for Episode 7. I bet at every press conference there's going to be that one guy who asks about Star Wars.
I mean watch this:
The "conspiracy" discussed actually seems sound.