Originally Posted by BH/HHH
Here's what 3 things I would have done different:
- IMAX preview with the Hobbit - might not have been possible to do with the opening but why not a preview like they did for Batman Begins, it could have been around 4 or 5 minutes long. Maybe it could have even been done as a making of type thing with interviews interspersed with footage. Alternatively it would be good to do this with Iron Man 3 or Star Trek Into Darkness or maybe even a similar thing with the finale of Arrow as Batman Begins did with Smallville.
- TV Spot with the Superbowl - they missed a trick with this one.
- a panel at Wondercon with the reveal of the new character posters
Wondercon isn't for the general audience. It's for people who are already going to go see the film anyway. Get away from that. That's another problem with the industry as well. They cater to goddamn much to a contingency that's pretty much sold on the film from minute one. That's wasted money.