Originally Posted by R_Hythlodeus
simple answer: as long as people are interested in the character and the movies keep making money Sony will make this movies, sequels and reboots until the character is done to death. as soon as that happens Sony will negotiate with Marvel and give the rights back, but then it is way to late.
To me it's inevitable that the rights will revert back simply because of the tight window Sony has to make these films. It's seems impossible that there won't be a burnout at some point.