Originally Posted by psylockolussus
And I have a feeling next year, that the Avengers effect will start to wear out in general audience
No way in hell that happens. You've got it backwards, Captain America is the franchise that benefits the most from the Avengers boost for 3 reasons. 1) Out of the big 3, Cap's first movie made the least amount of money, therefore The Avengers gave him more exposure the the general audience than it did for Iron Man or Thor. 2) Cap 2 has a total of 5 returning characters from The Avengers, it will be the one that most resembles The Avengers and will be the one most connected to the film. 3) By the time Cap 2 releases the hype for The Avengers 2 will have just started due to filming.
The order the movies come out and the distance of release from the first Avengers movie doesn't matter at all, especially since people are aware that The Avengers 2 is coming. The only way the Avengers effect will wear out is if Iron Man 3 and Thor 2 are mediocre, but it doesn't look that way.