Originally Posted by Bren
Since 'SHIELD' at that point was unknown to the general populace, I think Coulson used the entire name to sound more official to Pepper and Tony. Say 'Strategic Homeland...' and I'm thinking "Govt". Say 'SHIELD' and I'm thinking "huh? Bugger off".
But hten when why did Coulson reply to Stark by saying "we are working on that "