Re: All Things Superman and Batman: An Open Discussion - - Part 11
Marketing will be crazy on this…i'd do a campaign like they did with Twilight(i know but bear with me). Play up the whole versus thing.
Are you Team Batman or Team Superman?
Do a thing with a fast food joint where they have the Superman burger or the Batman burger.
Print up Team Batman or Team Superman T-shirts.
There seems to be a grave misunderstanding in todayís protest-hungry world of entertainment fans into how far their opinion should really matter. You donít like a story? Thatís fine Ė donít read a story. Former Marvel editor Tom Brennan