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Old 12-13-2013, 11:56 AM   #37
Juha Bach
Join Date: May 2013
Posts: 347
Default Re: The box office "bar of success" for Batman/ Superman.

Originally Posted by kguillou View Post
The marketing for this film is pretty much going to guarantee a billion. They're going to market this as the superhero showdown of the century: The Man of Steel vs. The Dark Knight. Everyone and their mother is going to see this film. I say, It's going to make a billion on pure curiosity and 1.3 billion if the movie is actually great. Don't forget, the dark knight trilogy is still fresh in people's minds and the last two batman movies made over a billion so the Batman factor coupled with the fact that he's Ben Affleck this time will def push this film to a cool billion.
This. In fact, WB marketed this movie worldwide by simply announcing Affleck is the new Batman. The awareness levels for this film are off the charts. And we if we get MoS level trailers? Those opening weekend could rival the avengers numbers.

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