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Old 12-16-2013, 08:49 PM   #118
Not a Side-Kick
Join Date: Mar 2012
Posts: 11,233
Default Re: The box office "bar of success" for Batman/ Superman.

Honestly, its best to ignore the marketing budget when guestimating profitability. There is too much funny money accounting in the marketing budget, such that the actual number of real dollars is greatly exaggerated. Whereas production budget is production budget, since you actually do have to pay salaries and supply costs and such.

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