Fox vs. Sony - who is worse?

Who is worse?

  • Fox

  • Sony

  • They're both equal


Results are only viewable after voting.
Where do people keep come up with these random numbers???

Comic book sales figures, I'm guessing. And he's not wrong if you're just talking about people who currently buy comic books. A good seller makes, what...100,000 copies sold, perhaps? That's just a blind guess but my gut tells me it's not far off. So let's just say it's a hundred thousand comic book readers and then add some more just in case I'm low balling it. Let's say there's currently one million people in North America who buy comics on a regular basis. If comic book movie XYZ opens and every one of those readers buys a ticket that'll still only come to about $8 million. Every superhero film this year did 25 times or more over that number at least. So at best the current crop of readers might be 5% of the audience.

Now there is a larger demographic that ISN'T being counted I believe and that's former comic book readers(I happen to be one...I checked out permanently when Heroes Reborn started near 2 decades ago). We may not have read a comic in decades but we still remember it's place in our youth. And we like these movies which remind us of stories we read long ago with characters we loved and had forgotten somewhat when we grew up. And there's multiple generations of us. In fact, I'd say we outnumber the current group of people who still read comics quite handily.

And we still know when they get these characters/stories right and when they get them wrong. But there's no data to tell just how many of us there are. I do however suspect that even when you add these two groups together(just a shot in the dark guess at 25% of the audience for one of these movies) we're still very much in the minority when it comes to who the bulk of the general audience is for these films.
 
Variety had it at $40 million plus backend and included a bonus if Civil War out grossed The Winter Soldier.

Which, let's be honest, it will.
Funny how Downey is undoubtedly getting paid more than Evans for his own movie. I thought since IM3 was apparently a "failure" his stock would go down? :o
 
Which, let's be honest, it will.
Funny how Downey is undoubtedly getting paid more than Evans for his own movie. I thought since IM3 was apparently a "failure" his stock would go down? :o

Well.... Nicholson got top billing Batman even though he wasn't playing "BATMAN"
 
Which, let's be honest, it will.
Funny how Downey is undoubtedly getting paid more than Evans for his own movie. I thought since IM3 was apparently a "failure" his stock would go down? :o

I bet Downey's screen time will be comparable to Evans'.
 
It's not just "angry fanboys" who consider Iron Man 3 a failure. The biggest problem with the film was that the villain was lame, but it also had jumbled tone, terrible action scenes, and gaping plot holes. I don't think many people were hoping for or expecting IM3 to be "gritty" and who the heck was hoping Pepper Pots was going to die? And isn't it a bit delusional to say Pepper Pots was "pure damsel in distress" until IM3 considering she played a crucial role in defeating the villains of both IM and IM2?

If there has been fanboyism in regards to assessing IM3, it's from the Shane Black and hardcore Iron Man fanboys who insist the film is worth watching. I literally saw it in theaters a second time because there was so much hype from those crowds that I thought I had missed something the first time around.

I didn't. There are good parts but, overall, IM3 sucks.

And you are welcome to your opinion, but your opinion is in the distinct minority by all objective measures.
 
I bet Downey's screen time will be comparable to Evans'.

I'd say that's a safe bet. I read not too long ago, I'm not sure where, that originally Downey's role was more or less a glorified cameo but when they were talking through the story everyone came to realize that to make it work, Downey's role would have to be larger, and he would need to be paid considerably more than they originally thought. This drove the executives at Marvel, notorious for penny-pinching, up a wall and their CEO even demanded Downey be cut from the film entirely, but after Fiege settled things down it was finalized.
However I think the screen time will be split 60/40 between Evans and Downey since it is a Captain America movie.
 
And you are welcome to your opinion, but your opinion is in the distinct minority by all objective measures.

By what objective measures? All you have so far is some fan named FlintMarko saying "it made a billion dollars" over and over again, as though the total box office gross is the only measure of success we should consider. For reasons unknown, he has dismissed the fact that the percentage of the total gross earned on opening weekend puts it in league with comic book films that are widely cited as examples of failure. As for other objective measures, I have shown that the critical response to the film and number of tickets sold was almost identical to Spider-Man 3, a notorious failure that is frequently listed among the worst comic book movies of all time.

Now DA_Champion has revealed that Iron Man 3 severely under-performed in home media sales. When a film is the second-highest grossing at the box office for the year yet places 28th on DVD and Blu-ray sales, that's compelling evidence that more than a "distinct minority" was displeased with what they saw in theaters. Here's a list of the highest-grossing films of 2013 compared to their ranking for home media sales in the year they were released on DVD and Blu-ray...see if you can spot the odd one out:

  1. Frozen (#1 in 2014)
  2. Iron Man 3 (#28 in 2013)
  3. Despicable Me 2 (#1 in 2013)
  4. The Hobbit: The Desolation of Smaug (#4 in 2014)
  5. The Hunger Games: Catching Fire (#2 in 2014)
  6. Fast & Furious 6 (#6 in 2013)
  7. Monsters University (#4 in 2013)
  8. Gravity (#10 in 2014)
  9. Man of Steel (#8 in 2013)
  10. Thor: The Dark World (#5 in 2014)
Sources:
http://en.wikipedia.org/wiki/2013_in_film
http://www.the-numbers.com/home-market/packaged-media-sales/2013
http://www.the-numbers.com/home-market/packaged-media-sales/2014

Instead of admitting Iron Man 3 was a failure, Marko's response to all this was to claim that Spider-Man 3 is actually a success...well, if Spider-Man 3 was a success, what is a failure? Is there such a thing as a comic book movie failing if Spider-Man 3 didn't?

The irony of this all is that I have been accused of projecting my own opinion of the film onto the general audience reaction when, again, all objective measures indicate that the film only succeeded insofar as people went to see it once. What does that have to do with the film itself? Iron Man 3 had a massive marketing campaign and was the follow-up to The freakin' Avengers. People weren't going to IM3 on opening weekend because it was a successful film, they were going because the latest movie in the franchise was awesome and Marvel had done a good job of building up hype! If anything was a success, it was the marketing campaign for the film, not the film itself.

I hope it's obvious by this point that the people who are ignoring objective evidence and trying to project their own opinion onto the general audience reaction are those who think it was a success. That was my point in my original post, and I have backed it up with fact after fact.

If there has been fanboyism in regards to assessing IM3, it's from the Shane Black and hardcore Iron Man fanboys who insist the film is worth watching. I literally saw it in theaters a second time because there was so much hype from those crowds that I thought I had missed something the first time around.

I didn't. There are good parts but, overall, IM3 sucks.
 
By what objective measures? All you have so far is some fan named FlintMarko saying "it made a billion dollars" over and over again, as though the total box office gross is the only measure of success we should consider. For reasons unknown, he has dismissed the fact that the percentage of the total gross earned on opening weekend puts it in league with comic book films that are widely cited as examples of failure.

That's because total box office gross is the truest measure of success. Theatre's don't keep failures on the screen long enough to gross a billion dollars. Movie studios make movies to make money. Percentage of total gross blah blah doesn't really matter. If a movie made only 10% of total gross on its opening weekend, by this measure you would say it is more successful than IM3. But what if that movie only grossed $50 million and was net negative? Is that objectively successful? Is it more successful than IM3?

As for other objective measures, I have shown that the critical response to the film and number of tickets sold was almost identical to Spider-Man 3, a notorious failure that is frequently listed among the worst comic book movies of all time.
Critical response is not an objective measure and neither is some list of worst comic movies of all time. Number of tickets sold is objective and considering that directly influences gross income, it is no wonder Spider-Man 3 and Iron Man 3 grossed similar amounts when they sold similar amounts of tickets.

Now DA_Champion has revealed that Iron Man 3 severely under-performed in home media sales. When a film is the second-highest grossing at the box office for the year yet places 28th on DVD and Blu-ray sales, that's compelling evidence that more than a "distinct minority" was displeased with what they saw in theaters.
This list includes all sales from all movies regardless of year released so it includes a couple from 2012 and earlier like a re-release of Little Mermaid. Those movies not released in 2013 should be tossed from the sample. The list features many animated films for children, skewing the list further as children's movies sell like hotcakes. They too should be removed from the sample. The list measures all sales from 2013 but fails to recognize that not all movies were available at the same time allowing more time to accumulate more sales for movies released earlier in the year. This list should be sales against an average or sales cut off after X weeks but holiday sales can skew the numbers heavily. There is a good way of measuring this but I'm not a statistician so...yeah. What I'm saying is total number of disc sales over an arbitrary time is a bad way of measuring success because of various factors.

Just to head off a dumb argument, gross sales for theatres is different than gross sales for discs as discs are available forever and theatre viewings are not. Therefore gross ticket sales as a measure of success :up:, gross sales of discs :down.

Here's a list of the highest-grossing films of 2013 compared to their ranking for home media sales in the year they were released on DVD and Blu-ray...see if you can spot the odd one out:


  1. Frozen (#1 in 2014)
  2. Iron Man 3 (#28 in 2013)
  3. Despicable Me 2 (#1 in 2013)
  4. The Hobbit: The Desolation of Smaug (#4 in 2014)
  5. The Hunger Games: Catching Fire (#2 in 2014)
  6. Fast & Furious 6 (#6 in 2013)
  7. Monsters University (#4 in 2013)
  8. Gravity (#10 in 2014)
  9. Man of Steel (#8 in 2013)
  10. Thor: The Dark World (#5 in 2014)
Sources:
http://en.wikipedia.org/wiki/2013_in_film
http://www.the-numbers.com/home-market/packaged-media-sales/2013
http://www.the-numbers.com/home-market/packaged-media-sales/2014

Instead of admitting Iron Man 3 was a failure, Marko's response to all this was to claim that Spider-Man 3 is actually a success...well, if Spider-Man 3 was a success, what is a failure? Is there such a thing as a comic book movie failing if Spider-Man 3 didn't?
Spider-Man 3 was a critical failure but a financial success. As a studio in the business of making money, Spider-Man 3 was a success but they should heed the warnings of the critics fans that the next movie needs to be better to maintain that financial success OR reboot, like they did.

The irony of this all is that I have been accused of projecting my own opinion of the film onto the general audience reaction
You kinda are

when, again, all objective measures
You should try only using objective measures

indicate that the film only succeeded insofar as people went to see it once.
Most people only see movies once

What does that have to do with the film itself? Iron Man 3 had a massive marketing campaign and was the follow-up to The freakin' Avengers. People weren't going to IM3 on opening weekend because it was a critically successful film, they were going because the latest movie in the franchise was awesome and Marvel had done a good job of building up hype! If anything was a success, it was the marketing campaign for the film, not the film itself.
Fixed it

I don't think it is debatable the Avengers boost brought more people to the theatres than would have otherwise gone inflating Iron Man 3's gross beyond what it probably should have earned, but to argue the movie was not successful is dumb. I thought Pocahontas Avatar was dumb as **** but you won't see me argue the movie was not successful. You are arguing against the numbers. If you want to win the argument, talk about the critical reception to the movie, but citing the numbers is a losing strategy.

I hope it's obvious by this point that the people who are ignoring objective evidence and trying to project their own opinion onto the general audience reaction are those who think it was a success. That was my point in my original post, and I have backed it up with fact after fact.
Your argument that Iron Man 3 was not successful was... not successful.

Iron Man 3 was not critically successful. Iron Man 3 was financially successful.
 
InternetPeople said:
Iron Man 3 was not critically successful. Iron Man 3 was financially successful.

It was both. Iron Man 3 got 78% at Rotten Tomatoes and was Certified Fresh. That's the best measure of critical popularity. So it got great reviews and made a ton of money (well over a billion dollars). If that isn't a success, I don't know what is. It didn't fail financially. It didn't fail critically. It didn't fail in terms of audience response. What's left?

You want to look at a comic book movie that wasn't a success, either financially or critically, you can just turn to this past year's The Amazing Spider-Man 2. It failed with the critics (even Spider-Man 3 managed, barely, to get a fresh rating), was the lowest grossing in the franchise, barely made a profit (which we can confirm from the Sony leaks), made nothing in terms of merchandise (because Sony sold the rights to Marvel), and was a complete failure in launching a larger Spider-Man Universe complete with spin-offs of other characters as was the intention. Even the sequel has been pushed back/cancelled. That's a failure.
 
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Fox is the worst. At least Sony has tried to stay faithful to the source comics with Spiderman. Fox's Fantastic Four reboot sounds dumb and if it hurts the franchise, they could be in breach of contract for harming the property. That could be why Fox has been so quiet about the production. It will be interesting to see if Marvel sues Fox.

Where Fox has dropped the ball with X-Men is introducing the audience who are not familiar with the characters through the comics (me) to who the characters are as individuals, their powers, and why we should care about them. Team films will always have this problem except when the audience has been previously introduced to the characters through their own films like Marvel did with Phase 1 before Avengers.

Marvel wins because we were introduced to the individual characters, learning about who they are through their stories before they ever met each other. Imagine trying to make Avengers without the individual films. It would have been a disaster. One of the biggest criticisms leveled against Fox are the films focus too much on Wolverine and that is very true. Because Fox has to make the movie about something and because we don't know any of the characters, Storm and Cyclops are left out, reduced to secondary characters when they should have been prominent alongside Wolverine instead of supporting him. We learn about Wolverine in a team film, when we should learn about Wolverine in a Wolverine film.

I applaud Fox for trying to do films for individual characters but their execution has been awful. For their sake, I hope they figure out how to make X-Men a compelling team of individuals rather than a group there to occupy a bad guy until the highlighted character can save the day.
 
I think we should be weary to over interpret the RT ratings of individual films.

The margin of error is probably 5% of more, if you think about.

First of all, just the "19 times out of 20" measurement error preferred by pollsters is 2*100*sqrt(0.78*0.22)/sqrt(250) = 5.24% for a movie with ~250 reviews, so there is some measurement uncertainty in the genuine underlying rating, as opposed to the reported rating that is based on a finite sample size.
http://en.wikipedia.org/wiki/Binomial_distribution
http://mathworld.wolfram.com/BinomialDistribution.html

Second, different movies are reviewed by different people. You'll notice blockbusters are reviewed by ~250 people and indy films by ~50-100 people or less, that biases the measurement. It means different reviewers are assigned to different movies.

So I'd be careful not to over interpret the ~78%.
 
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It was both. Iron Man 3 got 78% at Rotten Tomatoes and was Certified Fresh. That's the best measure of critical popularity. So it got great reviews and made a ton of money (well over a billion dollars). If that isn't a success, I don't know what is. It didn't fail financially. It didn't fail critically. It didn't fail in terms of audience response. What's left?

You want to look at a comic book movie that wasn't a success, either financially or critically, you can just turn to this past year's The Amazing Spider-Man 2. That's a failure.

Is 78% good? I don't frequent Rotten Tomatoes because I don't care about other people's opinions so 78% out of context doesn't do much for me. Where does 78% stand compared to other MCU films? and other films within the same genre?
 
Is 78% good? I don't frequent Rotten Tomatoes because I don't care about other people's opinions so 78% out of context doesn't do much for me. Where does 78% stand compared to other MCU films? and other films within the same genre?

78% is very good.

Among the MCU:

Iron Man - 93%
The Avengers - 92%
Guardians of the Galaxy - 91%
Captain America: The Winter Soldier - 89%
Captain America: The First Avenger - 79%
Iron Man 3 - 78%
Thor - 77%
Iron Man 2 - 73%
The Incredible Hulk - 67%
Thor: The Dark World - 65%

Some other recent comic book films:

The Dark Knight - 94%
X-Men: Days of Future Past - 91%
The Dark Knight Rises - 88%
X-Men: First Class - 87%
Kick-Ass - 76%
The Amazing Spider-Man - 73%
The Wolverine - 69%
Watchmen - 65%
Transformers - 57%
Man of Steel - 55%
The Amazing Spider-Man 2 - 53%
300: Rise of an Empire - 42%
X-Men Origins: Wolverine - 38%
Transformers: Dark of the Moon - 36%
GI Joe: Rise of Cobra - 35%
Kick-Ass 2 - 29%
GI Joe: Retaliation - 28%
Green Lantern - 26%
Teenage Mutant Ninja Turtles - 21%
Transformers: Revenge of the Fallen - 19%
Transformers: Age of Extinction - 18%
Ghost Rider: Spirit of Vengeance - 18%
Jonah Hex - 12%
 
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That's because total box office gross is the truest measure of success. Theatre's don't keep failures on the screen long enough to gross a billion dollars. Movie studios make movies to make money. Percentage of total gross blah blah doesn't really matter. If a movie made only 10% of total gross on its opening weekend, by this measure you would say it is more successful than IM3. But what if that movie only grossed $50 million and was net negative? Is that objectively successful? Is it more successful than IM3?
If you can find a movie that matches this description, I will look into it.
Critical response is not an objective measure and neither is some list of worst comic movies of all time.
I agree, but a comparison between scores based on weighted reviews IS objective. Yes, all of the critics they sampled are just stating their opinions, but a weighted average is the best data we're going to get as far as critical consensus and we know that the same mathematics was used for getting the weighted average for both films. Therefore, if Spider-Man 3 got 59 and Iron Man 3 got 62, I can say that the films had similar critical reactions based on objective data. Furthermore, I can say that multiple respected critics agree that Spider-Man 3 is one of the worst superhero films of all time, and that is a fact, even if the content of the lists I'm citing are entirely opinion.
This list includes all sales from all movies regardless of year released so it includes a couple from 2012 and earlier like a re-release of Little Mermaid. Those movies not released in 2013 should be tossed from the sample. The list features many animated films for children, skewing the list further as children's movies sell like hotcakes. They too should be removed from the sample. The list measures all sales from 2013 but fails to recognize that not all movies were available at the same time allowing more time to accumulate more sales for movies released earlier in the year. This list should be sales against an average or sales cut off after X weeks but holiday sales can skew the numbers heavily. There is a good way of measuring this but I'm not a statistician so...yeah. What I'm saying is total number of disc sales over an arbitrary time is a bad way of measuring success because of various factors.

Just to head off a dumb argument, gross sales for theatres is different than gross sales for discs as discs are available forever and theatre viewings are not. Therefore gross ticket sales as a measure of success :up:, gross sales of discs :down.
These are extremely flawed arguments for a variety of reasons. You make a logical contradiction when you say the list is unreliable because it can list the same film in multiple years but also that a films date of release can give it an advantage. If a film is released in December or something, you just add up the sales from that year and the next and compare it to the rank for the year it was first released. Also, why exactly should re-releases and children's films be removed from the data? And how do you decide which films are children's films and which are for adults? The answers to both of these are awfully subjective decisions for someone who's calling for objectivity.

Anyway, yes, gross sales in theaters are not available forever, which is actually why they are less reliable for determining the quality of a film, not more. Ticket sales include a large amount of people who saw it just to have fun with friends or because of good marketing or because of faith built up by previous entries in a film franchise or love of a source material. By the time a film comes out on home media, they've already seen it or heard about it from others, so we can tell whether they thought it was good or not based on whether or not they buy it. From ticket sales, we can't tell why they saw it or what they thought of it.

You should try only using objective measures
I don't think it is debatable the Avengers boost brought more people to the theatres than would have otherwise gone inflating Iron Man 3's gross beyond what it probably should have earned, but to argue the movie was not successful is dumb. I thought Pocahontas Avatar was dumb as **** but you won't see me argue the movie was not successful. You are arguing against the numbers. If you want to win the argument, talk about the critical reception to the movie, but citing the numbers is a losing strategy.
First you criticized me for citing critical reviews because they are not objective, then you demand that I attack the film critically. That's a contradiction.

I also did not like Avatar, but I would never argue that it wasn't successful. Unlike Iron Man 3, Avatar didn't just do well at the box office, it also topped home media sales for the year when it's DVD and Blu-ray were released. Furthermore, it's opening weekend accounted for just a little over 10% of its total gross, compared to Iron Man 3's nearly 45%. On Metacritic, Avatar's score of 83 handily outclasses IM3's score of 62. Finally, the production team behind Avatar were so pleased with the audience reaction that they are planning a separate trilogy based on the property, while Marvel quietly swept talk of Iron Man 4 and 5 under the rug after the release of its film.

So thank you for bringing up Avatar because it's a useful example for demonstrating that the metrics I'm using are really effective. Even though I don't like either film, I would definitely say Avatar was a success while Iron Man 3 clearly was not.

Iron Man 3 was not critically successful. Iron Man 3 was financially successful.
If you check my past posts, you will see that I have conceded this multiple times. What I am trying to explain is that, just because it was successful at the box office does not mean it was successful overall.
 
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It was both. Iron Man 3 got 78% at Rotten Tomatoes and was Certified Fresh. That's the best measure of critical popularity.

It's a fine measure but not the best available. RottenTomatoes basically asks critics to raise their hand if they thought it was good, then tells us what percent of critics raised their hands. Metacritic goes deeper, looking at how much each critic liked the film and weighing the opinions of critics who have been proven as reliable over newer reviewers and those who have a reputation for playing devil's advocate. Ultimately, neither is more important than your own opinion of a film, but there is a lot more information behind a Metacritic score than a RottenTomatoes percentage, and it always represents critical consensus more accurately.

You want to look at a comic book movie that wasn't a success, either financially or critically, you can just turn to this past year's The Amazing Spider-Man 2. It failed with the critics (even Spider-Man 3 managed, barely, to get a fresh rating), was the lowest grossing in the franchise, barely made a profit (which we can confirm from the Sony leaks), made nothing in terms of merchandise (because Sony sold the rights to Marvel), and was a complete failure in launching a larger Spider-Man Universe complete with spin-offs of other characters as was the intention. Even the sequel has been pushed back/cancelled. That's a failure.

Excellent analysis. Seeing this film was probably the most disappointed I've ever been in a movie theater. Although I feel that Iron Man 3 and Spider-Man 3 were also failures, there is no doubt that Amazing Spider-Man 2 was much more of a failure. Between it and the leak, Sony is hurting.
 
I've never given much credence to Metacritic. Weighted measurements of critical response naturally call into question the trustworthiness of the ones with their finger on the scale. RT is far from perfect but that's because there really is no good way to measure something like this outside of conducting a scientific poll, and nobody does that for films. Perhaps the studios themselves do it but those figures aren't available to us. So in lieu of that the overall RT score is likely the measurement both broad enough yet specific enough to give the closest guess as to what actually is the truth.
 
The Numbers has incomplete data since they don't get direct sales figures of Blu Rays and DVDs, nor do they get the actual revenue since Blu rays and DVDs are not all priced the same ($10-13 regularly for MOS Blu-Ray or $3.99 for TDK on sale does not equal the rarely on sale $30-40 for an Iron Man Blu-Ray/3D pack) . They also have no data on digital sales and rentals revenues.

http://issuu.com/pmcderek/docs/2013_most_valuable_blockbuster_tour

According to Deadline's 2013 Blockbuster Total Film Revenue Breakdown from last Spring, (and I have no idea where they obtained these figures but they tend to find stuff like this) Iron Man 3 made $290m+ in Domestic and International Home Media Sales and another $167m from TV sales.

According to this breakdown IM3 made $391.8m in profit compared to TDW's $139m and MOS's $42.7m.

Disney and Marvel are like Cartman licking the tears of IM3 haters all the way to the vault because shock of all shocks according to theater, home media and TV revenues a lot of people really like it.
 
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The Numbers has incomplete data since they don't get direct sales figures of Blu Rays and DVDs, nor do they get the actual revenue since Blu rays and DVDs are not all priced the same ($10-13 regularly for MOS Blu-Ray or $3.99 for TDK on sale does not equal the rarely on sale $30-40 for an Iron Man Blu-Ray/3D pack) . They also have no data on digital sales and rentals revenues.

http://issuu.com/pmcderek/docs/2013_most_valuable_blockbuster_tour

According to Deadline's 2013 Blockbuster Total Film Revenue Breakdown from last Spring, (and I have no idea where they obtained these figures but they tend to find stuff like this) Iron Man 3 made $290m+ in Domestic and International Home Media Sales and another $167m from TV sales.

According to this breakdown IM3 made $391.8m in profit compared to TDW's $139m and MOS's $42.7m.

Disney and Marvel are like Cartman licking the tears of IM3 haters all the way to the vault because shock of all shocks according to theater, home media and TV revenues a lot of people really like it.

Pretty much all DVD and BluRays older than six month end up on the sales rack, including the IM films.
 
Pretty much all DVD and BluRays older than six month end up on the sales rack, including the IM films.

Not in the US they don't. For Disney/Marvel $19.99 is as low as a Blu-Ray goes even on sale. The combo Blu-Ray/DVD packs for IM3, CA:TFA, Thor still sell on Amazon and most everywhere else for around $30. A couple of times a year they'll dip for a couple of weeks to $19.99 - usually when another Marvel comes out but that's it.

Now the earlier Paramount releases for IM and Hulk do go on sale but even then Iron Man 1's Blu-ray is currently $22.70 on Amazon. For Comparison MOS is $9.73 and it's been under $10 since late 2013 and you can buy all the first 6 X-Men/Wolverine movies on Blu-Ray for $39.33.

This last Black Friday, DOFP and AM2 Blu-Rays were selling for $9.99 (you see this reflected in the sales jump that week on the Numbers charts) and TDK and TDKR could be had for under $5. Alas, none of the Marvel films were on sale, nor were they on sale the year before. I looked. :csad:
 
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The Numbers has incomplete data since they don't get direct sales figures of Blu Rays and DVDs, nor do they get the actual revenue since Blu rays and DVDs are not all priced the same ($10-13 regularly for MOS Blu-Ray or $3.99 for TDK on sale does not equal the rarely on sale $30-40 for an Iron Man Blu-Ray/3D pack) . They also have no data on digital sales and rentals revenues.
What is your source for claiming The Numbers has incomplete data? You say they don't have sales figures but those appear to be listed in the third column on the charts I linked to. Also, whether a consumer gets a Blu-ray/3D pack has less to do with how much they like a film and more to do with whether or not they have a Blu-ray player or 3dTV and their level of expendable income. For this reason, I consider total units a more important figure in determining general reaction than total sales figures. In the same way, I'd rather see the number of tickets sold for a film than it's total gross.

Put another way, why would you consider one fanboy getting suckered into spending $40 for a special edition equally important in assessing the quality of a film as ten people getting it on sale for $4? Why is the reaction of the fanboy more important than the reaction of the others?

Furthermore, if The Numbers really doesn't have digital sales information, why is it only negatively impacting the units sold for Iron Man 3? Every other film in the top ten appears to be at least near their gross ranking except for it.
According to Deadline's 2013 Blockbuster Total Film Revenue Breakdown from last Spring, (and I have no idea where they obtained these figures but they tend to find stuff like this) Iron Man 3 made $290m+ in Domestic and International Home Media Sales and another $167m from TV sales.

According to this breakdown IM3 made $391.8m in profit compared to TDW's $139m and MOS's $42.7m.
Nobody here has been arguing that Iron Man 3 was a financial failure overall. However, the discrepancy between The Numbers data for units sold and the revenue Marvel got for home media sales was probably due to retailers buying into the hype and vastly overestimating how many units they were going to sell as a consequence. Looks like the retailers got stuck holding the bag. :(
 
It would be good to tabulate things like international disc sales, rentals anywhere, digital sales anywhere, sales to TV stations, etc. and compare. However I don't know where to find that information.
 
1. Retailers send back stock they don't sell.

2. Studios do not release detailed sales data.. Even the industry Home Media Magazine only releases sales in terms of percentages and sales from "reporting retailers" [I don't think Walmart is included or at least hadn't been in the past]. They don't even do the this title sold a million plus units it's first week that they regularly used to just a couple of years ago. As far as I know Numbers has sources and estimates and they extrapolate on percentages but the studio doesn't directly give them or anyone hard data.

From Numbers.com

Since 1997, we have been constantly developing our Movie Industry Model, a sophisticated tool for analyzing the past and future performance of movies, including ancillary revenue through DVD and Blu-ray sales and rentals, TV sales, and foreign revenues.
3. Disney has been expanding it's Home Video window with recent releases. Since IM3 I think it's been three weeks before DVD/Blu Ray sales.

4. Disney has a great deal with Netflix and films that make more money at the box office lease for more on Netflix

5. Even Disney straight DVDs sell for more - they don't get discounted in the US. Blu-Rays are also a very common electronic in 2014. People though often have both which is why they liked the combo packs and have complained a lot about the lack of them for recent Marvel releases.

6. People will more likely rent a title that sells for $20 or 30 for $4 or even $1 at Redbox than buy it. Now if they can buy it for $15, $10 or even $5 they're more likely to buy than just rent on VOD or watch on Netflix if they plan to watch it more than once. And they're far more likely to blind buy a cheaper product. To think price has nothing to do with units sold is ridiculous. Otherwise sales wouldn't spike when they are discounted.

[eg: The price of gas has plummet top almost $2 a gallon and gas stations are reporting 3-4 times the business they had when it was $4.]

Studios price their item for maximum profit in relation to sales. Disney knows that even if it sells fewer units it will make more profits with a higher price. Otherwise they'd lower it. Do you think WB lowered MOS to under $10 a couple of months after it's release out of the generosity of it's soul or because it wasn't selling enough at $20-30?

Does FOX just love their X-Men fans more so you can buy the first 6 X-men on Blu-Ray for under $40 than Marvel does Captain America fans which is why they're still selling the TFA Blue Ray/DVD for $30?

That would be a no.
 
I'll be in the USA next week and I'll double check the claim that MCU movies are never on sale.

Even if that is true though there is no reason for IM3 to do less well than other MCU films.
 
It would be good to tabulate things like international disc sales, rentals anywhere, digital sales anywhere, sales to TV stations, etc. and compare. However I don't know where to find that information.

Studios don't want this information available because then it makes contracts with unions and the talent more expensive.

The U.S. though on average has far higher media sales and a more robust VOD/Digital arm which is why studios are happier when a film does a larger % of business in the U.S. becuse that will usually reflect in not only bigger TV contracts but more media sold in addition to getting a larger take of U.S. vs Foreign theatrical revenues.
 

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