Polygon got the chance to speak with The Pokémon Companys senior director of consumer marketing J.C. Smith, as well as Niantic CEO John Hanke about
Pokémon GO. Hanke mentioned that the primary goal of
Pokemon GO isnt necessarily to catch them all, as per usual for the main games in the franchise, adding that its still possible to compete for gyms and progress.
Hanke also spoke to the importance of accessibility for both newcomers and long-time
Pokémon fans alike:
Were trying to make the game accessible to a person who doesnt yet know how much they want to commit to the game, who just wants to explore. That includes not just the Pokémon newbie, but those on the opposite side a diehard whos played all of the RPGs but isnt sure if an augmented reality game that requires them to get up off the couch is really their speed. At the same time, we think that theres an opportunity to build depth. Theres an emergent complexity that doesnt hit you over the head at first blush, [from] trying to power up your Pokémon and evolve and ultimately start competing for gyms.
Additionally, J.C. Smith said that their goal was never to recreate the video game experience, but rather to make a new experience that was native to mobile.
Smith also had the following to say in regards to
Pokémon GO Plus:
It could be that youre out walking in the park with friends and meeting friends somewhere, and may not want to interrupt the conversation and break the social dynamic thats going on [to check Pokémon Go]. With a few clicks of the button, you can harvest items and catch Pokémon and continue to build up progress in the game. In all of those scenarios, it would be really awesome to have a device not to completely replace interacting with the phone, but supplement it.
Pokémon GO will release this summer for iOS and Android devices.
Read more stories about
Android &
iOS &
Pokémon Go on Siliconera