Microsoft's secret project Argo revealed!

Galactus

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Tuesday 11-Jul-2006 10:15 AM iPod, PSP and DS beware as J Allard's secret project revealed!

After months of rumour and speculation over the existence of a Microsoft handheld, The Seattle Times has revealed that ex-Xbox head honcho J Allard has been beavering away on a new handheld device which will not only take on Apple's iPod head-to-head in the music stakes, but also aim to overtake the PSP as a digital media player and communications device for a complete list of Xbox-branded products.

This dirt has been dug up by Brier Dudley of the Seattle Times in an intriguing article which claims that the Argo will also "Compete with game players from Sony and Nintendo [the PSP and DS which] have long had wi-fi and work as media players, Internet terminals and communication devices."

Advertisement:It's not really clear whether the Argo will be positioned as a games playing device, although it is said to showcase Allard's pet XNA development software and will contain, "a complete line of Xbox-branded digital-media products, including a device that plays media, a software media player and an online media service."

That last note is particularly intriguing, with a new Microsoft audio and video service MS Urge in the works to compete with Apple's iTunes. The Argo, Dudley claims with a fair degree of certainty, will also be wi-fi compatible, hooking up with your PC and Xbox 360, which makes absolute sense in our new wireless world.

As for any sign of official confirmation, our friends over at Next-Gen.biz managed to elicit the standard issue "We don't have anything to announce at this time", from Microsoft on the subject.

While Dudley expects the Argo to debut before the end of the year, it seems we might not have too long to wait before an announcement on is forthcoming, with Dudley concluding, "The timing of the hype cycle is perfect, however. Microsoft's annual meeting with financial analysts is July 27, and it's looking bleak. Wall Street is furious Microsoft won't be selling new versions of Windows and Office in the fall as promised." A big fat announcement on the Argo might just deflect a bit of the flak and give us even more to chatter about.
 
Eh. It'll be like the PSP. Nintendo has too firm of a grip on the handheld market to let it go.
 
^I agree, but at least we have some variety in the portables market now. No longer is it "Nintendo or bust".
 
Its actually called ''THE ZUNE'...

Our inboxes are on fire with brand new information about the new Microsoft MP3 player. We thought the player was code-named "Argo", but we now got word that the final product name that's been flying around is the "Zune"!

The pic on the right seems to be the final design, which makes the player very clean—a definite departure from Microsoft's other endeavors. You all remember the video Microsoft's own people made to illustrate their packaging shortcomings? Well, it seems like they haven't learned much, as our tipster tells us the packaging itself is pretty ugly.

More info after the jump!

Our mole also says there's no game menu to be seen on the device, putting those rumors of portable gaming from Xbox branding in possible jeopardy. More game options possibly coming in the 2nd iteration.

There's also mention of a black version of the Zune, being shown on a music video for the band CSS, and the brown version on the cover for "Band of Horses". You can display Album covers for the song you're listening to on the screen, which is "big enough" and looks "pretty good". Paul Oakenfold also has a tie-in deal.

From the looks of things, the Zune will definitely be ready for a Xmas release.

We'll have more information plus possibly the logo and/or UI Shots tomorrow. Stay tuned!


argo.jpg
 
Alright, if that is the final product, or there isn't a complete overhaul, then this is not Microsoft's "X-boy". I can see listening to music and watching videos more than comfortably on this device, but there is no way to play games. All it has is (what appears to be) a scroll wheel, back and forward buttons.
 
microsoft probably knows they cant beat nintendo and sony at the moment especially nintendo. i doubt the zune will succeed tho.
 

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