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Yeah, I think it is still smart for them to continue the franchise as they can make a lot of cash, just not as much as suspected. The one thing they must do differently is lower the production budget and quit with the marketing crap.
Next film's budget should not exceed 210m.
Next film likely has 6 villains. How do yo keep the budget at 210 mil? Budget is only going up at this point as we get more villains and Garfield's paycheck goes up.

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