I'll tell you why there is no hype at this time for "The Incredible Hulk". First and foremost I don't blame anyone personally, but I blame everyone that has whined and had virtual tantrums that have gotten back to Marvel in the sense of the leaked script from May 2007. I myself am guilty of just sharing it with people, but have never posted the script itself. Marvel is being very guarded about the movie because of the script and what happened with Universal's "American Gangster" being released 8 days on bootleg dvd damaging its boxoffice numbers. I personally was contacted by Marvel regarding the script. Here's part of the email:
My name is Rob Grosser and I am an independent security consultant working for Marvel. I have worked as a security consultant for Toy Biz/ Marvel since 1990. I am currently conducting an investigation for Marvel regarding the dissemination of confidential, non-public information concerning the release of the Hulk Script. The executives at Marvel are extremely upset regarding the release of this information and they have instructed me to find the source of this confidential information. I want to accomplish this in a quiet manner. I do not want to see a lot of people get fired or incarcerated (I am sure you do not want to see this as well) and that will surely happen if I do not find the source. However I am very confident that through your efforts and mine, we will be able to work through this together. As you are aware, I have one of the scripts that you sent me (You go by the name of Emerald Beast on SuperHero Hype).
This is why they are so slow to release stuff. The blurry poster shot was done illegally as has affected Marvel's marketing. Please stop. We now have to wait until Marvel is ready to release stuff. I spoke to him on the phone and he has told me the movie has wrapped, so please be patient. Nuff said.