BlackFox
Class of 97
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$445m overseas, $390m domestic, and $835m worldwide. Very good.
That moves it above Inception in the all time World wide gross takings.
$445m overseas, $390m domestic, and $835m worldwide. Very good.
No, the shooting didn't have that big of an impact.
I have to disagree. Warner Bros. released a statistic last week stating if the film had grossed the extra $20m it was supposed to if not for the Aurora shooting then declined at the exact same percentages it is now then we would be closing in on $500m right now domestically. If not for that shooting the film would probably be $100m higher in gross this weekend on track for $580-$590m domestic total.No, the shooting didn't have that big of an impact.
The worldwide market has grown since TDK came out, so it's no real surprise it's making more overseas.
It has grown, but some of TDK's strongest markets actually have poor exchange rates compared to summer 2008 (global economic meltdown in fall 2008). In the UK, for instance, TDK's 48.7 million pounds would be the equivalent of $76m with 2012 exchange rates. But in summer 2008, that gross translated to $89m. Avengers actually grossed more than TDK in pounds, but made $8m less in dollars. It's not just the UK where this is an issue. Other established markets in Europe are similar. In other words, Europe is screwing the pooch this year.
I have to disagree. Warner Bros. released a statistic last week stating if the film had grossed the extra $20m it was supposed to if not for the Aurora shooting then declined at the exact same percentages it is now then we would be closing in on $500m right now domestically. If not for that shooting the film would probably be $100m higher in gross this weekend on track for $580-$590m domestic total.
That's kind of the point, word of mouth never had the capacity to be crazy positive culturally after a horrific cultural event so it could never grow the same way.
-Vader
What Vadar said, and every indication wass pointing toward TDKR outperforming its predecessor. I find it hard to believe that it would have suffered the kind of drastic drop offs you're suggesting considering the actual second week drop off was pretty large and due in just as large part to the shooting. I'd say that drop offs, at least for the second and third week, would have been less if not for the shooting.If it opened to $180m, odds are it would have been more frontloaded. I think at most it will be hurt by around $50m and possibly as little as $20m. I've been going with $30m for awhile. So if it finishes around $445m, then it would have made $475m. I haven't seen any evidence that word of mouth is strong enough to support the kind of total you're suggesting.
But WOM clearly isn't as strong as TDK if you look at its ratings on IMDB, Flixster, and everywhere else. It has a long runtime and no Joker character to create a lot of humor for the audience. Regardless of the shooting, this film never would have had TDK's WOM.
Once again have a hard time believing this. You're really underestimating how much the shooting affected the movie. For an entire two weeks the dialogue wasn't about how TDKR bring the trilogy to a satisfying end but how the biggest massacre in American history took place at a movie showing of it. For two weeks all publications were talking about was how this might stop people from going to see the movie and whether or not this ruins the batman franchise and even some news sites suggesting it would be immoral to go see the movie after the shooting. That king of publicity is devastating not to mention WB pulled all ads for the movie from TV for like two weeks. And as far as not having a Joker type character, that wasn't needed; the fact the movie was bringing the trilogy to a satisfying conclusion was enough WOM to get people to go out and see the movie. People were excited to see the final chapter of the Dark Knight not more of the Joker.But WOM clearly isn't as strong as TDK if you look at its ratings on IMDB, Flixster, and everywhere else. It has a long runtime and no Joker character to create a lot of humor for the audience. Regardless of the shooting, this film never would have had TDK's WOM.
Thursday's actual hold was real good at $3,586,326 (-3%)
That means the projected weekend estimate may now a bit higher:
Friday ~ $5,630,000
Saturday ~ $7,760,000
Sunday ~ $6,060,000
New Est Weekend Projection ~ $19,450,000
UPDATE:
According to Deadline:
#3 - Warner Bros’/Legendary Pictures’ PG-13 The Dark Knight Rises (3,690 theaters, Week 4) is third atop the box office with $5.8M Friday and probably $19.5M - $20M for the weekend and a giant $390.6M cume.
Lack of Marketing due to the shooting hurt more than some are willing to admit. As Dov S-S Simons says "film is art in theory, but in the real world its a marketing business. Its all about marketing the product. The product really doesn't matter, which is why so much **** is on the screen".