Discussion in 'X-Men: Dark Phoenix' started by carpenter82, Mar 3, 2019.
Considering how the franchise is now I don’t think that mattters buddy
Y'know what's funny? There's the obvious similarities between this movie and Captain Marvel: the 90's setting, the shapeshifting aliens, the crazy-overpowered female protagonist, etc. But there's other things Dark Phoenix didn't do, but in a lot of cases almost did, that would have made the two movies even more similar.
-As everyone knows, the finale was going to be some kind of space battle, but was reshot to be a train fight so it wouldn't be too similar to CM. (And let's not forget, CM also had a train fight but it was just a 1-on-1 deal earlier in the film.)
-Apparently the aliens were originally going to be Skrulls (I guess Chastain would be playing Queen Veranke, or maybe someone they just made up.)
-Captain Marvel played around a lot with the 90's setting, showing off contemporary fashions and music and such. The other X-Men prequels did much the same with their settings, but DP largely doesn't.
-And of course, DP was supposed to come out last year but was delayed. If it had come out as planned, it would have beaten CM by a while. I wonder how that would have affected the two movies' reception.
Everything good has an end. That's not a problem. These masterpieces will keep selling blu-ray/4K copies in the next 10 years.
Lol it ended with Logan . Masterpieces he says
Re; X-Men Apocalypse
Going by the rule of 2x the Production budget, break even on the movie was 178 * 2 = 356 mil, and that doesn't account for its marketing budget. This movie definitely made money, but calling it a massive hit I think is kind. It was a hit, but just a hit.
You can analyze the profit estimate further as BO Mojo breaks out foreign earnings between China, which returns 25% of the BO take to the studios, and other foreign countries that are estimated to return 40%.
Domestic $155M x 50% = $ 77.50M
Foreign (Non China) $268M x 40% = $107.00M
China $121M x 25% = $ 30.25M
So you're looking at a net BO of $215M on a budget of $178M. And with marketing budgets for tentpole superhero flicks running 9 digits, it's highly unlikely Apocalypse broken even in the theaters. Revenue from physical and streaming media, HBO and FX would add to the net, but can't really call it a hit. Especially now that we can see how the poor response to the film helped to crater Dark Phoenix.
Additionally, Apocalypse didn't make Deadline's list of the top 23 most profitable movies of 2016, falling behind such films as Central Intelligence and The Purge: Election Year.
2016 Most Profitable Movie: ‘Secret Life Of Pets’ Beats ‘Deadpool’, ‘Rogue One’ – Deadline
And its not like you can even go "But it sold a ton of merchandise!", since to the best of my knowledge, almost none of the X-Men movies have been huge merchandise movers.
Because there is none?
I would really take such detailed analyses with a pretty massive grain of salt. Marketing budgets are not insignificant, but they are also nowhere near as hard and tangible as production budgets. Lots of opportunities for funny money accounting, for contracts that have licensing costs without any actual cash trading hands, or for marketing costs to be double counted because the money was spent by a third party as part of their cut.
If you only consider the net profit for the studios involved as "success-meter", then aprox. the 50% of the global big-budgeted hits would "break even". We're not talking about that.
Just taking the movie as a "product", without counting what the studio truly earned, well, "APOCALYPSE" was a huge hit in the theatres and in the home video department. TV airings did the rest.
Huge resonance for being an X-Men movie. Like it or not.
Using that logic BvS was a mega blockbuster smash.
Wow. Do you still support New Coke, too?
Apocalypse was a floundering flop of a film. It barely made a profit, and for the next film to be a success, it would have to course correct...not double down on what didn't work...which is what it did.
Which is why Dark Fire-Chicken flopped...and films like Avengers Endgame and Spider-Man Far From Home have kicked butt this summer.
It's DOA, man. Embrace the MCU...where the X-Men will be reborn someday....out of the ashes...like an actual Phoenix.
And the mutants will finally have movies worth their greatness from the comic books (even though I have to say I love X2, but that's it!).
It will be cool to see an X-Men franchise that keeps some of the comic aesthetic, for a change. Deadpool has been the only Fox/X-Men property to embrace it's comic roots.
Once again....for everyone.....if you don't agree with someone's OPINION and can't discuss it without calling them names....then don't post anything. Be civil or be quiet.
When Kinberg said not too intergalactic he meant not intergalactic period.
Finally saw the movie it wasn't too bad. It was alright. Not something to write home about but it was still ok.
The franchise ended with a whimper, but I'll always be grateful to have had X2, DOFP, Logan and Legion.