Burger King & Spider-Man 3

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BURGER KING(R) Restaurants Get in the Swing of Spider-Man(TM) 3

Burger King logo. (PRNewsFoto)

MIAMI, FL USA 09/14/2005
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Scratch & Win Game Dares Fans to Choose 'Which Spidey Suits You?' MIAMI, April 25 /PRNewswire/ -- BURGER KING(R) restaurant guests willhave a chance to get into the action in an all new way this summer througha Burger King Corporation (BKC) promotion with Columbia Pictures for thetheatrical release of Spider-Man 3. The five week promotion, beginningApril 30, features the "Which Spidey Suits You?" scratch-and-win gamepieces on specially marked BURGER KING(R) menu items while supplies last.Just as in the movie, in which Spider-Man is forced to choose between hisred and blue suit and a new black suit, guests will choose to reveal what'sbehind either the familiar red-and- blue Spider-Man or the black-suitedSpider-Man. (Logo: http://www.newscom.com/cgi-bin/prnh/20031014/BKLOGO ) With a prize behind one of the two scratch-off areas on each gamepiece, BURGER KING(R) restaurant guests have a 1:2 chance of winning eachtime they play, making every game piece a winner. There are a web-load ofprizes including a $1 million American Express gift card; a 2007 MaseratiQuattroporte Sport GT; a Sony Electronics Full HD Experience; free fooditems such as a BK(TM) Double Stacker or 6 piece BK(TM) Chicken Fries; andmore. "Our goal was to create a game that would deliver the excitement ofSpider-Man 3 directly to our guests," said Brian Gies, vice president ofmarketing impact. "It takes the thrill of Peter Parker's own internalconflict and his struggle to choose between his classic red and blueSpider-Man suit or his new black suit and puts that choice right into ourguests' hands to then have a one in two chance of winning millions ofprizes if they choose correctly." Game pieces will be available with the purchase of select BURGERKING(R) food items: medium, large and king-sized French fries, large andking-sized drinks, medium hash browns, and 16 or 20 oz. sizes of BK JOE(R)coffee. Game pieces will also be available on value meals: a medium lunchor dinner value meal offers one game piece; increase your chances ofwinning by upgrading to a large value meal which offers two game pieces ora king value meal which offers three game pieces. No purchase necessary.Complete Official Rules are available at participating BURGER KING(R)restaurants or at http://www.burgerking.com . Additionally, BURGER KING(R) restaurants will deliver 10 Super D toysin Kids Meals including the new black Spider-Man costume and all ofSpidey's newest foes. The Kids Meals promotion will be supported by Kidsmedia as well as a comprehensive merchandising, packaging and onlineeffort. George Leon, Executive Vice President of Consumer Marketing for theColumbia TriStar Motion Picture Group, said, "We're thrilled to bere-teaming with Burger King Corporation on Spider-Man(TM) 3 -- they wereextraordinary partners on Spider-Man(TM) 2 and we are very pleased with thebreadth of this promotion, especially the innovative game that ties in sowell with the theme of our movie." About Spider-Man(TM) 3 Columbia Pictures' Spider-Man(TM) 3 reunites the cast and filmmakersfrom the first two blockbuster adventures for a web of excitement that willtransport worldwide audiences to thrilling new heights on May 4, 2007. In Spider-Man(TM) 3, based on the legendary Marvel Comics series, PeterParker has finally managed to strike a balance between his devotion to M.J.and his duties as a superhero. But there is a storm brewing on the horizon.When his Spider-Man suit suddenly changes, turning jet-black and enhancinghis powers, it transforms Peter as well. Under the influence of the suit,Peter becomes prideful and overconfident and he begins to neglect the oneshe cares about the most. As two of the most-feared villains yet, Sandmanand Venom, gather unparalleled power and a thirst for retribution, Peter'sgreatest battle is the one within himself. Spider-Man will need torediscover the compassion that makes him who he is: a hero. Columbia Pictures Presents A Marvel Studios/Laura Ziskin ProductionSpider-Man(TM) 3 starring Tobey Maguire, Kirsten Dunst, James Franco,Thomas Haden Church, Topher Grace, Bryce Dallas Howard, James Cromwell,Rosemary Harris, and J.K. Simmons. The film is directed by Sam Raimi. Thescreenplay is by Sam Raimi & Ivan Raimi and Alvin Sargent and the screenstory by Sam Raimi & Ivan Raimi and based on the Marvel Comic Book by StanLee and Steve Ditko. The producers are Laura Ziskin, Avi Arad, and GrantCurtis. The executive producers are Stan Lee, Kevin Feige, and Joseph M.Caracciolo. About Columbia Pictures Columbia Pictures, part of the Columbia TriStar Motion Picture Group,is a Sony Pictures Entertainment company. Sony Pictures Entertainment (SPE)is a subsidiary of Sony Corporation of America (SCA), a subsidiary ofTokyo-based Sony Corporation. SPE's global operations encompass motionpicture production and distribution; television production anddistribution; digital content creation and distribution; worldwide channelinvestments; home entertainment acquisition and distribution; operation ofstudio facilities; development of new entertainment products, services andtechnologies; and distribution of filmed entertainment in 67 countries.Sony Pictures Entertainment can be found on the World Wide Web athttp://www.sonypictures.com . About Burger King Corporation The BURGER KING(R) system operates more than 11,100 restaurants in all50 states and in more than 65 countries and U.S. territories worldwide.Approximately 90 percent of BURGER KING(R) restaurants are owned andoperated by independent franchisees, many of them family-owned operationsthat have been in business for decades. To learn more about Burger KingCorporation, please visit the company's Web site athttp://www.burgerking.com . CONTACTS: Robin Chung Burger King Corporation 312/297-7571 [email protected] Erica Sarakaitis Burger King Corporation 312/240-2613 [email protected]

The last thing Tobey needs to see after this film is Burger King. LOL

 

[Tempest19]

So, when does Burger King get the toys?

 

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Go to Burger King to find out I guess or contact the people at the bottom of the PR.