Daredevil The weirdness of Netflix...

Note that the first quarter of this years, Netflix' subscriber based increased by almost 5 million. That's not 5 million new subscribers, that's *net increase* 5 million subscribers. I'm pretty sure they know exactly what they are doing, vis a vis original content. Particularly since, once they've made their original productions? They own them forever, with no future negotiations to keep stuff on Netflix.

That said, I think it actually was a coproduction deal between Marvel and Netflix, with Marvel actually putting up part of the money ( in exchange for some form of later remuneration ).
 
Select content companies have been turning to San Diego-based Luth Research, which has assembled a sizable panel of Netflix subscribers in the U.S. as a means of determining the most popular programs on the streaming service.

An analysis shared exclusively with Variety revealed the numbers for many of Netflix’s most recently launched original series — including which new shows already seem to be challenging “House of Cards” in popularity.

“Daredevil,” the first of multiple superhero dramas coming to Netflix as part of a deal with Marvel, premiered April 10, and is seeing strong sampling, with an estimated 10.7% of subscribers watching at least one episode in its first 11 days on the streaming service.

By way of comparison, the third season of “House of Cards,” which premiered Feb. 27, attracted 6.5% of subs over its first 30 days of availability. New comedy “Unbreakable Kimmy Schmidt” also bettered “Cards” in its first month (7.3%), while new drama “Bloodline” appears to be a slow starter (2.4%).
http://variety.com/2015/digital/news/netflix-originals-viewer-data-1201480234/
 

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