Buying new jeans? Why not try...

Sam Fisher

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A butt cam.

PHOENIX - Worried that new pair of high-fashion jeans may just make your butt look fat? Now shoppers in one upscale Scottsdale store can check it out for themselves before someone else makes the observation — using the Butt Cam, a camera positioned just so that's connected to a video screen on a dressing room wall.

The cameras at Hub Clothing illustrate what many already know — the most important test of a great pair of jeans is how they look from behind.
Hub, which sells mens and womens jeans for between $135 and $900, rolled out the cameras this week, and already they've created a buzz.
"It gives you a perspective that you can't find any other way," said Kip Merritt, a 50-year-old interior designer who was checking himself out in front of the camera. "What other choices do you have? A three-way mirror?"
Hub co-owner Tom Simon, a 30-year veteran of the retail industry, came up with the Butt Cam after watching customers twist and turn in front of mirrors to check out their derrieres.
"They want to look good to other people, not just themselves," Simon said. "And even though it seems ridiculous, there's nothing you wear more than jeans."
The setup also allows Hub employees to display views of their more confident shoppers on flat-screen TVs behind the cash registers for all to see.
Hub sales associate Alyssa Rodriguez, 19, said the Butt Cam has been just as popular with men as with women.
"Everybody's been coming in to look at it. They get a kick out of it," Rodriguez said.


http://news.yahoo.com/s/ap/20070820/ap_on_fe_st/odd_butt_cam;_ylt=AjZFOdqFzpDd6Vdo7k3UryLtiBIF
 
Hub, which sells mens and womens jeans for between $135 and $900,

:eek:
 
Talk about hoping and praying for success with the "If you build it they will come" business model. :dry:

jag
 
900 for jeans???
 
ive never paid more than £10 for jeans to be honest... and my cheapest pair were £3. Also i dont care if my butt looks fat, everyone needs a bit of meat on them. None of this size 0 crap
 
Hub, which sells mens and womens jeans for between $135 and $900,

:eek:

I don't even mind mind jeans being expensive (not that I own many expensive pairs, but I'm not suprised by it) but the baseline being $135 is absurd. Seriously, even if it's the very best selvage raw high grade whatever denim I can't fathom why anyone would pay more than 250 for jeans.
 
I don't even mind mind jeans being expensive (not that I own many expensive pairs, but I'm not suprised by it) but the baseline being $135 is absurd. Seriously, even if it's the very best selvage raw high grade whatever denim I can't fathom why anyone would pay more than 250 for jeans.

i would never pay anymore than 70$ at the most. then again im not someone whosevery into clothes to begin with
 
how much is 70$ in English pounds? im not really into clothes myself tbh. i just wear what i want :) fashion means nowt.
 
i would never pay anymore than 70$ at the most. then again im not someone whosevery into clothes to begin with

I haven't paid more than that, but I'm good at finding stuff on sale. I can see why someone would spend a lot on some jeans, because they're very good quality and can last forever, but there's a limit to where it's worth it. It's one of those things where I'm cheap, so I don't know whether to buy the cheap jeans that will last a year or the expensive ones that will last five.

xGEMSKIx said:
how much is 70$ in English pounds? im not really into clothes myself tbh. i just wear what i want :) fashion means nowt.

About 35 pounds. 1 pound varies from 1.90 to 2 dollars.
 
thank you :) my cheap £3 jeans have lasted 2 years already and there in good condition so im happy :)
 

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