simplysuperhero
Superhero Website Owner
- Joined
- Apr 23, 2009
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Just read this licensing news:
[FONT="]A range of DC Comics-inspired rainwear by Washington Shoe Company will hit stores this October, according to Warner Bros. Consumer Products.[/FONT][FONT="]Washington Shoe's line will include rain boots, slickers and umbrellas for kids and juniors under the manufacturer's Western Chief and Chooka labels. The raingear will feature Scooby-Doo and DC Super Heroes, including Batman, Superman, Supergirl and Wonder Woman. The initial rollout for the fall features a Batman theme, recreating the Batsuit and includes glow-in-the-dark logos.[/FONT]
[FONT="]"Washington Shoe Company is an industry leader and the perfect partner for such a fun collaboration," says Karen McTier, executive vice president of domestic licensing and worldwide marketing, Warner Bros. Consumer Products. "Furthermore, the DC Comics Super Heroes and Scooby-Doo are iconic characters that are beloved by kids all over the world and lend themselves perfectly to their own line of active rainwear."[/FONT]
[FONT="]The collection will retail from $15 to $50 and will be sold nationwide at specialty stores and department stores, including Nordstrom.[/FONT]
[FONT="]A range of DC Comics-inspired rainwear by Washington Shoe Company will hit stores this October, according to Warner Bros. Consumer Products.[/FONT][FONT="]Washington Shoe's line will include rain boots, slickers and umbrellas for kids and juniors under the manufacturer's Western Chief and Chooka labels. The raingear will feature Scooby-Doo and DC Super Heroes, including Batman, Superman, Supergirl and Wonder Woman. The initial rollout for the fall features a Batman theme, recreating the Batsuit and includes glow-in-the-dark logos.[/FONT]
[FONT="]"Washington Shoe Company is an industry leader and the perfect partner for such a fun collaboration," says Karen McTier, executive vice president of domestic licensing and worldwide marketing, Warner Bros. Consumer Products. "Furthermore, the DC Comics Super Heroes and Scooby-Doo are iconic characters that are beloved by kids all over the world and lend themselves perfectly to their own line of active rainwear."[/FONT]
[FONT="]The collection will retail from $15 to $50 and will be sold nationwide at specialty stores and department stores, including Nordstrom.[/FONT]
