In May, I received a tip that Microsoft is changing up its Xbox strategy for the new financial year in the EMEA regions.
I haven't been able to fully verify this, but the tipster claimed Microsoft will stop marketing Xbox consoles in certain markets in EMEA and focus only on Game Pass, cloud gaming, PC, and Xbox controllers. Microsoft has been struggling to sell Xbox Series S / X consoles in many countries across EMEA, and the tipster believes Microsoft will now allocate less console stock to Europe as a result. If you've heard more, please let me know.
A few weeks after I received this tip, Xbox tweeted: "No console, no problem

" in a post on X about the new Xbox app for Fire TV sticks. If Microsoft is genuinely rethinking its console strategy across Europe, it will be interesting to see where stock is allocated for its