Sorry, but I'm just not seeing cheerleading packing stadiums and arenas like the NFL, MLB, NBA and NHL does.
It's still not a sport to me, though. It's really strikes me more like a dance competition where it's more about artistic merits rather than true sports competition, but that's just my opinion. I'm not saying it's not competitive. I'm not saying it doesn't require some athleticism. I'm just saying that it's less about true sports competition than it is aesthetics by my observation. So don't take it as knocking it, because I'm not.
jag