KangConquers
Purple Kang, Purple Kang
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If that's the case, then the reason why Marvel can use Ronan who debuted in Fantastic Four, appeared in multiple Fantastic Four cartoons and is seen as a FF villain in GOTG is probably because he's considered to also be part of the GOTG brand as well.
Either that or Marvel and Fox decided to trade the rights to Ronan and Viper as the latter is more of a Captain America villain than anything else.
At the same time, I'm hoping it's the former. This would lead to Marvel being capable of giving themselves a reason to develop GOTG and Ms. Marvel so that they can leach off of Fox's properties. This way, Marvel can claim that some of the Skrulls like Hulkling and Jazinda are technically part of the Hulk rights but Fox can still use Lyja and Super-Skrull as they're related to the Fantastic Four.
When it comes to the Kree, I think that Ronan is a shared character but the rest of the Kree are part of the GOTG, Ms. Marvel and Inhumans rights.
The Shi'Ar are a bit iffier. My best guess is that Lilandra, Erik The Red, D'Ken and Gladiator belong to Fox since they're almost exclusively tied to the X-Men. Korvus and Vulcan will probably be shared since they're just as related to GOTG and Deathbird is also tied to Ms. Marvel so she's probably also shared. Nova Prime definitely belongs to Marvel.
The Spartoi are too tied to Star-Lord so they're off-limits to Fox, same with the Badoon, Inhumans, Builders, Chitauri, Rigelians and Eternals.
I'm not sure if the Brood are shared since they're tied to both Ms. Marvel as well as the X-Men.
Fox probably has exclusive rights to the Zenn-Lavians, anything from the Negative Zone, Birjans, Technarchy, Watchers and the Phalanx.
The celestials have a connection to Apocalypse but I doubt that Fox can use them so while I'm admitting that I'm may be wrong, I think that they're exclusive to Marvel.
Finally, Sony owns the Symbiotes.
Can anyone provide a source that says otherwise to any of this?
One thing that kind of stinks is that the F4 contract was drawn up before Annihilation. If it had been done after, the Negative Zone might have been a shared entity, or a Marvel exclusive one.