iloveclones
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5) Fifth straight year of sales growth for comics industry
by John Jackson Miller
It may not be a big deal for newcomers to the hobby -- but the fact that there are newcomers is a very big deal to those who make a living in it. Especially those who lived through 1994, 1995, 1996, 1997, 1998, 1999, or 2000 -- all years in which the comics business shrank!
Diamonds sales of comic books, trade paperbacks, and magazines to North American retailers are on pace for a $350 million year, up from $328 million in 2004. The figures are pending final results from December; as of November, Diamond's final sales of comic books, trade paperbacks, and magazines for the last 11 months stood at $320.7 million, up 8% over the same period in 2004.
It might not be the double-digit gains we were on pace for earlier in the year, or like we saw in 2002 -- but its better to be in a class with 2004, which saw modest growth, than 2001 or 2003, in which the industry eked out the narrowest of gains. And they all beat anything we went through in the mid- and late-1990s, when there were minus signs attached to everything. Dollarwise, 2005 is likely to be the best year since 1996.
It is not entirely due to trade paperbacks, nor is it entirely due to increases in comics prices. Diamond's Top 300 comic books for each month are up 2% in units and 4% in dollars. But trade paperbacks are definitely a huge part of the story. While overall trade paperback sales are harder to calculate, trades are likely to wind up in the $100-120 million range in the direct market for the year -- meaning they're nearly a third of overall sales. For every two dollars or so comic books make in the direct market, trade paperbacks contribute one. That ratio, if correct, would reflect the highest share for trade paperbacks yet -- although again, not necessarily at the expense of the comics themselves. And this does not count sales into the mass market or newsstand, either for comics or for trades.
Should you still call it a recovery after six years? Many in the business would like to find out in 2006...
From the above link. For those curious, sales are up, so far, in 2006 by 12%. I would say the comics industry is happy right now.