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Yeah the size of the publication probably does have some bearing on it. But EW is probably the biggest mainstream entertainment publication here in the US, and they only do weekly episode "recaps" (that are sometimes semi-reviews) for select popular shows online, not for the print magazine. And as I said, they do reviews for notable season finales as well, which will usually include their thoughts on the season as a whole. I do know some websites/blog critics that do review some shows weekly, but it's usually the geek shows in particular where that's like their main thing. As you say, there's just too much output these days to have people constantly covering everything. Back when most of the prominent shows were on either the broadcast networks or HBO, it was far more manageable.Yeah, I think it varies from publication and type of show. TBH I think most of my TV critic friends tend to review an episode at a time, but they work for bigger publications with enough critics that they can do that. If you're one of only a handful of critics, I can see how they'd be more time poor.
Also worth noting I'm based in Australia, so our TV critics mostly only review the bigger, more notable US TV shows from the major platforms. Whereas in the US, you've got so much TV Output.
But I think for a reviewer, there's at least an obligation to watch 100% of what you're provided. In the instances where that's not possible, it should be disclosed in the article.