The Dark Knight Rises The Box Office Thread

[J.Howlett]

That would be my educated guess. Many IMAX theaters that are now digital had film projection to start with, so in all likelihood they didn't just throw away all their old equipment after the recent switch to digital. Since TDKR is the only film to have more than an hour of footage in the actual proprietary IMAX format, it is as much as the IMAX corporation's baby as it is Chris Nolan's. TDKR's success will decide the future of the IMAX format, so it does not take a huge leap of faith to assume that the IMAX corporation will mandate as many exhibitors as it could to show TDKR the way it was meant to be seen.

Praying to the cinema gods for this to happen. I love digital projection but I need to see Rises as it was meant to be seen.

 

[FreeRadical]

I do remember reading something about that but I can't seem to recall where exactly. It said that how quite a few IMAX theaters will be bringing back film projection for TDKR. For now, the only thing that I could find was this bit:



It may not say the exact same thing, but you can see how it is a logical outcome. Considering that digital IMAX theaters will have to convert from digital to film at their own expense combined with the fact that TDKR will be running in IMAX theaters for at least three whole months, you can see why exhibitors would switch back to film projection for TDKR.

I remember reading that article. Since Nolan promotes IMAX as a more immersive experience, it would be stupid for IMAX not to give priority to the guy who demonstrated that IMAX is a valid film medium.

 

[Anita18]

I do remember reading something about that but I can't seem to recall where exactly. It said that how quite a few IMAX theaters will be bringing back film projection for TDKR. For now, the only thing that I could find was this bit:



It may not say the exact same thing, but you can see how it is a logical outcome. Considering that digital IMAX theaters will have to convert from digital to film at their own expense combined with the fact that TDKR will be running in IMAX theaters for at least three whole months, you can see why exhibitors would switch back to film projection for TDKR.

That's incredible.

 

[Weadazoid]

Well one thing is clear ...

unless there is another monster out there that we don't know about


Avengers and TDKR will sit on top of all others this summer ...... and Spiderman even though he is not a lock for 3rd may get close


that trully solidifies the idea that the audience isn't getting tired of these films


Variety, name noteriety, great reviews, great action...... these are the keys to making Comic Book movies sizzle.


cheers



I honestly think Bats will take the record for midnight screening.... WB would be smart to go for showings at 10 and 12 on Thursday ... I know it cheats a bit but midnights are gonna sell out quick in the summer

 

[Liam_H]

They'll juts add 3AM and 6AM showings if need be.

 

[Weadazoid]

I'm watching Begins right now. First time in a few years. Damn, I forgot how good this picture is....how young Bale looks in comparison to the images in the Rises' trailer. Startling.

Well.... they are trying to make him look older right


afterall this takes place years after the end of TDK.



The first real trailer to this movie was the best one bar none so far, that shot of Batman with his fists up... a look of unease in his eyes... and then the over the shoulder shot of Bane walking towards him.


That shot right there had me wanting to see this movie from day 1.


now the stylized jumping punch we got in the last trailer was more in the vain of eye candy stuff.... going out of the way to show the "fight sequences' in this one are going to be more elaborate, more stylized,


I think it will probably peak some interest beyond bats crown in the GA But for me shots like the over the shoulder shot really got me amped

 

[Liam_H]

Excellent point. Batman has always been seen as the one to be always be feared. But the way he turned as if he was trapped and scared with Bane's pimp walk says so much.

 

[Mysteryman]

Didnt AMC buy the IMAX name a few years back ?
Arent there some theatres out there that are IMAX in name only ?

 

[redfirebird2008]

I hope to God this turns out to be true. Redfirebird mentioned that the IMAX digital process kind of screws with films that were shot in IMAX.

Essentially because the projectors can't handle the resolution of 70mm, there are black bars at the top and bottom of the IMAX image. It's still huge in a traditional IMAX theatre but it's not floor to ceiling like it would be if projected on film.

That's just what someone on here told me. No clue if it's legit since I haven't seen the likes of M:I4 digitally projected in IMAX. I do think the guy has credibility though since he leaked the Prologue audio.

 

[Excel]

But people on WorldofKJ.com and Boxoffice.com are still touting the "several hundred thousand more than TDK" number (whatever the hell it is) after doing their own calculations and not believing the 26 million admissions number. I'm really tired and I can't find any non-cussing posts that talk about it specifically. But they don't believe it.

52% of the 207 million came 3-d, w/ $15 tickets
8% from imax, with $15 tickets
40% normal, $8 average

you can do the math. 26m is impossible if the 3-D# is correct

52%=108m. / 15 = 7.2m admissions
8% = 15.1 / 15 = 1m admissions
40% = 82.8 / 8 = 10 million admissions

that is only 18 million. Now, I am sure the #s are off, but you can see where the 26m # gets ridiculous.

 

[Frodo]

I gotta say, I doubt TDKR is gonna touch avengers opening. Its a darker character piece with a less know lead villain and an ageing depressed hero who may or may not get his back broken. Its not a crowd pleasing romp with 6 heroes and lots of fun. I think TDKR will be the better film but I have a feeling its not gonna be a pleasant fun popcorn film that can have as wide a target audience as Avenger did, I.e. enough for it to make 200 mill first weekend.

 

[BatLobster]

To be fair, WB can put out lots of TV spots with Bat-Cat banter to bolster the "this movie is fun TOO" perception. Cause frankly just because there's a lot of darkness and despair in the movie doesn't mean there won't be those fun moments and one-liners. On top of that Catwoman is probably in the top 3 in terms of popular Batman villains, so advertising her will help get the GA more interested, not to mention the female demographic.

Rises may not be pleasant all the way through, but it will put its hero through his hardest trials to date only for his rise to be that much more glorious. Isn't that really why we go to the movies? The way I see it is, if a movie has substance people will engage with it naturally. People REALLY engaged with TDK and Inception in a big way, where both movies became very hot topics of conversation. No doubt, there will be a lot of conversation surrounding TDKR, and people who don't see it right away will eventually want to see it to get in on the conversation.

Opening weekend is a tough mountain to climb without 3D, but with center stage for the remainder of the summer I think it's still in a good position to bow out with the higher total gross.

 

[Liam_H]

There are many ways a movie can be fun. I had so much fun watching I Saw the Devil some might look at me weird considering its content.

 

[thej0ker]

There are many ways a movie can be fun. I had so much fun watching I Saw the Devil some might look at me weird considering its content.

Spoiler

I Saw the Devil its one of my favorite movies. t:

 

[Anita18]

Didnt AMC buy the IMAX name a few years back ?
Arent there some theatres out there that are IMAX in name only ?

Yeah, we call 'em "LieMAXes." Because some of them are barely bigger than regular theaters. It's a total ripoff. If it says "digital projection" next to the showing, it's probably a LieMAX.

I gotta say, I doubt TDKR is gonna touch avengers opening. Its a darker character piece with a less know lead villain and an ageing depressed hero who may or may not get his back broken. Its not a crowd pleasing romp with 6 heroes and lots of fun. I think TDKR will be the better film but I have a feeling its not gonna be a pleasant fun popcorn film that can have as wide a target audience as Avenger did, I.e. enough for it to make 200 mill first weekend.

To be fair, TDK didn't look like lighthearted fun when it came out either.

TDKR does look more depressing than even TDK, but "lighthearted fun" doesn't always translated to "must-see" status. Like BatLobsterRises mentioned, people will want to get in on the conversation, more than anything. Inception is definitely a good example.

We'll just have to see how it goes. One thing that's changed from TDK is how fast WOM spreads thanks to Twitter and Facebook. You could see with TA's Saturday increase, how it helped already. Usually it doesn't hit until the next week.

 

[blueblazer2]

I gotta say, I doubt TDKR is gonna touch avengers opening. Its a darker character piece with a less know lead villain and an ageing depressed hero who may or may not get his back broken. Its not a crowd pleasing romp with 6 heroes and lots of fun. I think TDKR will be the better film but I have a feeling its not gonna be a pleasant fun popcorn film that can have as wide a target audience as Avenger did, I.e. enough for it to make 200 mill first weekend.

Do you remember 4 years ago ? People were saying exactly the same thing. I remember were saying Indiana Jones and Ironman were popular than Batman Look how that turned out . I'm predicting this movie will make over 600 million

 

[Frodo]

Do you remember 4 years ago ? People were saying exactly the same thing. I remember were saying Indiana Jones and Ironman were popular than Batman Look how that turned out . I'm predicting this movie will make over 600 million

I was taking about a 200 million opening week, not how much the film will make in general. The whole "They said it 4 years ago arguement" doesn't addresses what I was talking about. TDK didn't make 200 million opening week 4 years ago during its opening week either, so bringing it up doesn't really address the point I was making in regards to an Avengers style 200 million dollar opening and the factors which may prevent TDKR from making that much during its opening. However , if the arguement is people said the same thing 4 years ago , therefore they could be wrong again, then that's something else.

However, Im did say TDKR wouldn't be a hit. I was talking about its numbers opening week. Even then , I stated that I doubted it would make 200 million opening week, not that the film couldn't make 200 million or make 600 million during its run.

 

[Anita18]

I was taking about a 200 million opening week, not how much the film will make in general. The whole "They said it 4 years ago arguement" doesn't addresses what I was talking about. TDK didn't make 200 million opening week 4 years ago during its opening week either, so bringing it up doesn't really address the point I was making in regards to an Avengers style 200 million dollar opening and the factors which may prevent TDKR from making that much during its opening. However , if the arguement is people said the same thing 4 years ago , therefore they could be wrong again, then that's something else.

However, Im did say TDKR wouldn't be a hit. I was talking about its numbers opening week. Even then , I stated that I doubted it would make 200 million opening week, not that the film couldn't make 200 million or make 600 million during its run.

Do you mean opening weekend? Cause TDK made $200 million in 5 days. A week is 7 days, last I checked.

And Avengers would not have gotten to $200 million without 3D, don't forget. If TDKR gets about $175 million during its opening weekend, it will have more admissions than Avengers.

 

[buttercup]

I mean look at how many times the new trailer got downloaded to the Avengers 13 million vs 24 there clearly has a huger anticipation for TDKR. I am not worried

Where did you see the figure that the latest TDKR trailer was downloaded 24M times? I can't find anything that says that.

 

[Dragon_316ca]

Joss Whedon:

As for the upcoming Batman film The Dark Knight Rises, which could potentially top The Avengers' record $207.4 million opening weekend, Whedon has only praise for the project's director, Christopher Nolan.

"I will feel sad," if the film eclipses his box office record. "But let's look at the bigger picture, and I can't say this enough: THIS IS NOT A ZERO SUM GAME. Our successes, whoever has the mostest, are a boon to each other. We're in the business of proving that superhero movies aren't just eye-candy (they're eye-TRUFFLES!). People seem intent on setting us against each other, and though I'm proud to be Woody Strode to Nolan's Kirk Douglas, I think they're missing the point. Whatever TDKR does on its first weekend, the only stat that matters to me is the ticket I'M definitely buying."

http://whedonesque.com/comments/28797

 

[Excel]

Joss Whedon: http://whedonesque.com/comments/28797

 

[Gianakin_]

Good man.

 

[kvz5]

Joss Whedon: http://whedonesque.com/comments/28797

Joss is awesomesauce.

 

[Street Vendor]

Joss Whedon: http://whedonesque.com/comments/28797

Beautifully said.

 

[Anita18]

Joss Whedon:

As for the upcoming Batman film The Dark Knight Rises, which could potentially top The Avengers' record $207.4 million opening weekend, Whedon has only praise for the project's director, Christopher Nolan.

"I will feel sad," if the film eclipses his box office record. "But let's look at the bigger picture, and I can't say this enough: THIS IS NOT A ZERO SUM GAME. Our successes, whoever has the mostest, are a boon to each other. We're in the business of proving that superhero movies aren't just eye-candy (they're eye-TRUFFLES!). People seem intent on setting us against each other, and though I'm proud to be Woody Strode to Nolan's Kirk Douglas, I think they're missing the point. Whatever TDKR does on its first weekend, the only stat that matters to me is the ticket I'M definitely buying."

http://whedonesque.com/comments/28797

Eye-truffles!