Originally Posted by MS PR:
2010 was the Biggest Year in Xbox History
The launch of Kinect and the debut of blockbuster games such as Fable III and Halo: Reach, propelled Xbox to the biggest year in its history in 2010. As announced at CES last week, Microsoft ended the year with 50 million Xbox 360 consoles sold worldwide since launch, 30 million active Xbox LIVE members, and 8 million Kinect sensors were sold in just the first 60 days on the market.
December 2010 NPD highlights include:
· Xbox 360 was the only console to show year-over-year growth at 42%, making it the fastest-growing console in 2010. (Source: NPD Group, December 2010)
· With $6.2 billion spent at retail, more money was spent on Xbox 360 than any current generation console in 2010. (Source: NPD Group, December 2010)
· December Xbox 360 console sales remained strong, with 1.9 million units sold, our biggest month ever in the history of Xbox 360. (Source: NPD Group, December 2010)
· During the month of December, three of the top ten console game titles were for Xbox 360 including: Call of Duty: Black Ops, Assassins Creed Brotherhood, and Kinect Sports. (Source: NPD Group, December 2010)
In order to keep up with holiday demand in December for Xbox 360 and Kinect, Microsoft pulled units from its January and February production. Despite this, Microsoft still experienced out of supply situations in late December, and it expects supply constraint to continue in January and February as it works with retail and manufacturing partners to expedite production and shipments to replenish the channel.
With the most anticipated title of the year, Gears of War 3, new Kinect entertainment experiences like Hulu Plus and Avatar Kinect and more several surprises to come, 2011 will be another banner year for Xbox 360.