Erzengel
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Like I previously said, it's unfair to compare anything to Star Wars because it was released in a time where movies weren't being released week after week. There wasn't as much of a world wide release.JK will either begin releasing more books to expand the universe and movies will then be made or they will reboot the films.
I think JK has already said she is working on another book not related to Harry Potter but in the same universe.
It's essentially like comparing Babe Ruth to Albert Pujols. When Babe Ruth played, the 3 most popular sports was baseball, prize fighting and horse racing.
Not taking anything away from how successful HP is but one has to see how well it sticks around after the last movie comes out. Star Tours (granted 1 ride), opened in 1986 and closed in 2010. That's 24 years.
I'm sure HP in Universal will be around for a while, but time will tell.