Am I the only one that thinks it'd work better if they marketed the X-Men to the OC audience instead? There's no denying that such a genre is certainly popular (look at the success of Gossip Girl) and other than Peter Parker, I can't really think of any other character capable of fitting with such a genre. In terms of content, there wouldn't actually be that great a need for alteration since stuff such as the Rogue/Gambit angst is bound to draw viewers, especially from the female audience, another demographic Marvel hasn't really capitalized on. Toss in the mutant hate issue (there aren't really many prime time shows that so much as dare reference racism/classism) and accidental/reckless use of mutant powers, you'd have a show chock full of social commentaries and metaphors.