merbass said:
i saw one during Ten news. so many Davinci codes billboards around CBD and trains. i wish we get X men as well. anyword on tie in promotion with mcdonald or hungry jack ??
Damn. Someone has already said they've seen the X3 ad during BB on Channel Ten last night.
I have, and I screamed in excitement and shouted to the heavens that it was honest-to-god Xmen 3 that I was witnessing live on screen....!
Of course it always has to be at the most unexpected moment, but that's the beauty of it: after months of anticipation for the
first drop of X3, it was a wait that I felt was though excruciating but worth it!
Although, I do wish it wasn't shown during BB, because it seems like they're targeting it at a very specific demographic...
Channel 7 seems more sophisticated with its strategies and I bet they work too.
Haven't seen much of the promos for the DaVinci Code yet, except the one billboard near Broadway, but I have also seen some ads and tie-ins, ie with The Great Outdoors and the controversy that is still rampant, in the newspapers and so forth.
It was always a given anyhow, seeing as it was a book first. The X3 phenomenon is a little more hard to crack, and gauge, perhaps even to the point of a little unpredictability.