This almost feels like an AA meeting.
Hi, my name is Dread and I am a New Avengers-oholic. I have been clean and sober from the title for six and a half months (my last issue was #47, Dec. 3rd 2008). I figure I could offer some perspective on the addiction.
At first when I tried NEW AVENGERS, I clung on to the hope that Bendis would improve after initial kinks. As it went on it was clear that he was atrocious the more with 616 he got, but I continued to buy it, no longer out of hope or expectations but to stay current. It was hyped as mattering a great deal to whatever was happening at Marvel, and to be fair that was usually right. Anything that happened in that book usually trickled down to the rest of Marvel. Considering since 2005, Bendis has written two out of four events (and soon five), this isn't so illogical. The reality of comics is that a book doesn't have to be any good to sell well; retailers and the audience either have to be convinced that it is "important", have to like the creative team, or both. I bought into the hype, there is no denying it. I hated the book but got it to stay on the buzz train, and ultimately to generate more fanboy bitterness. It was a vicious cycle.
It took quite a while but I finally realized that paying $3 for something I hated was a loser's game, and stopped. Had Dan Slott not been the writer of MIGHTY AVENGERS after issue #20, I would have quit that, too. It wasn't the first book I was slow to ditch even months or years after I stopped enjoying it; I stayed on USM after 100 issues (in my defense, it had only really been in the tank for the prior 24 or so before it), and on MOON KNIGHT until about issue #19. KICK-ASS was abandoned after issue #5, but given the slow rate on that book, that was about two years. But once you finally kick that habit, that habit of buying books you don't like out of completist's sake, or habit, or hype, or whatever, at least ongoing titles, man, it is like a weight off the shoulders and wallet. It sounds simple, but for some of us -holics, it isn't. But it's been something to be used to and enjoy, heading to the shop every week and not dreading anything.
Just offering some perspective.