Source: http://www.variety.com/article/VR1117945276?categoryid=18Studios taking on tie-ins
Pix prep for Gotham confab
By ADDIE MORFOOT
Studios have retooled and amped up tie-ins for a spate of tried-and-true franchises to wow retailers at the Licensing 2006 Intl. show June 20-22 at GothamGotham's Javits Convention Center.
Sony, Disney, Fox and Warner Bros. are among the studios hoping to recapture attention with new installments of old properties hitting the bigscreen next summer.
"Spider-Man 3" (Sony), "Pirates of the Caribbean 3" (Disney), "The Simpsons Movie" (Fox), "Fantastic Four 2" (20th) and the latest "Harry Potter" pic (Warners) are expected to be hot multiplatform properties.
The seemingly safe properties actually pose a challenge for movie marketers: devising new products for franchises that have been on the market before and are, in some cases, entering their third installments.
For example, "The Simpsons," which has been a marketing bonanza for two decades, will get a makeover when "The Simpsons Movie" is released in summer 2007. Keeping its made-over product line under wraps, Fox is angling to capture a broader audaud than just fans of the TV skeinskein. And the studio is acutely aware that it must find newcomers to the cult of Bart and Homer.
"We are never satisfied with taking existing product and putting a 'Simpsons' piece of graphic on it," said Elie Dekel, Fox exec VP of licensing and merchandising. "The brand is a constant development, a constant evolution. The movie is a pivotal event to the 'Simpson' universe, an event that will set in motion new products specifically attributed to the film," she added.
"Story extension provides different opportunities," said Vince Klaseus, senior VP of franchise management and marketing for Disney consumer products, of the third "Pirates" installment. "Since there are new characters and new locations, that opens the door for a whole host of new product segments. From a look standpoint, the packaging will be different."
Date in print: Thurs., Jun. 15, 2006, Los Angeles
Source: http://playbackmag.com/articles/magazine/20060626/ff.htmlFantastic news for Vancouver
by Dustin Dinoff
page 15
Vancouver - The first family of Marvel is returning to Vancouver, as Fantastic Four 2 begins shooting in August for Twentieth Century Fox, under director Tim Story, who also helmed the first installment. Most of the key players are said to be returning, including producers Bernd Eichinger (Resident Evil: Apocalypse), Ralph Winter (Lost), Marvel Comics CEO Avi Arad and screenwriter Mark Frost (Twin Peaks). Ioan Gruffudd (King Arthur), Michael Chiklis (The Shield), Chris Evans (Cellular) and Jessica Alba (Sin City) will all return as well. Details about the plot are still sketchy, but Internet rumors swirl about the possibility of an appearance by comic icon Silver Surfer.
The sequel is being earmarked for a June 15, 2007 release, moved from its original July 4 date, which would have seen it go head-to-head with the upcoming Transformers feature from DreamWorks. The first Fantastic Four film shot in Vancouver and went on to amass more than $300 million at the box office last summer.
Retroman said:Update on the content of Wizard 179...
Issue #179 also takes fans to the set of Fantastic Four 2 to get the inside scoop as the eagerly awaited sequel goes into production.
Source: http://www.diamondcomics.com/news/archive_news.asp?ai=30070&m=6&d=26&y=2006
antariksh said:Something tells me that they have slready started shooting this movie.
They have SETS ready. They are doing CGI design for silver surfer.
I think everyone is hiding a lot of stuff from us. I have a feeling they have already shot some cool stuff and later in august they will start shooting with the actors.
I mean common as of now we are in a MUCH BETTER position than X3 was!!! And that movie still turned out to be a whole lot better than i thought. MUCH BETTER ACTION, SFX, a cool story. In my opinion it was the best x-men movie.
Btw guys i DO NOT want anyone to start saying that x3 sucked and x2 was good or x1.
And i DO NOT want any arguments about which x-men movie was good PERIOD.
JMAfan said:X3 sucked....X1 and X2 were better....sorry, I JUST HAD TO DO IT!!!!
antariksh said:OK then that means F4-2 will suck becaue tim story is NOT as talented as Brett Ratner. And he does NOT has the balls to do a big epic action comic book movie.
so F4-2
sorry had to say that
antariksh said:Something tells me that they have slready started shooting this movie.
They have SETS ready. They are doing CGI design for silver surfer.
I think everyone is hiding a lot of stuff from us. I have a feeling they have already shot some cool stuff and later in august they will start shooting with the actors.
I mean common as of now we are in a MUCH BETTER position than X3 was!!! And that movie still turned out to be a whole lot better than i thought. MUCH BETTER ACTION, SFX, a cool story. In my opinion it was the best x-men movie.
Btw guys i DO NOT want anyone to start saying that x3 sucked and x2 was good or x1.
And i DO NOT want any arguments about which x-men movie was good PERIOD.