Press Release Source: Entertainment Industry Foundation
Presented by Revlon, Lilly Tartikoff and the Entertainment Industry Foundation the 2005 Revlon Run/Walk for Women Events in New York and L.A. Raise a Record-Setting $5.6 Million
Tuesday October 4, 8:01 am ET
Revlon Spokeswoman Kate Bosworth Presents Unprecedented Check
NEW YORK and LOS ANGELES, Oct. 4 /PRNewswire/ -- The Revlon Run/Walk For Women, presented by the Entertainment Industry Foundation, is proud to announce that this year's events in New York (April 30) and Los Angeles (May 7) raised a record-setting $5.6 million. Since the first Run/Walk twelve years ago, the bicoastal events have now raised a combined total of more than $37 million to support women's cancer research, counseling and outreach programs. They have also grown each year to become among the largest 5K events in the nation.
(Photo:
http://www.newscom.com/cgi-bin/prnh/20051004/LATU058 )
In a ceremony that took place on Saturday in New York, Revlon Spokeswoman Kate Bosworth presented the $5.6 million check to Dr. Elizabeth Poyner of Memorial Sloan-Kettering Cancer Center, an event beneficiary, as well as Lucille Saraco, a Run/Walk participant and cancer survivor, who symbolically accepted the donation on behalf of all the 2005 event beneficiaries.
New York area beneficiaries for 2005 include: National Women's Cancer Research Alliance (NWCRA);
http://www.cancercare.org/ CancerCare; Columbia University Breast Cancer Screening Partnership; Gilda's Club New York City; Gouverneur Diagnostic and Treatment Center, Breast and Cervical Cancer Screening and Early Detection Program; Cancer Control Center of Harlem; Memorial Sloan-Kettering Cancer Center; Nassau University Medical Center, The Breast Imaging Center; National Breast Cancer Coalition; New York University School of Medicine, Department of Pharmacology; Ovarian Cancer National Alliance; The Actors' Fund of America, Phyllis Newman Women's Health Initiative; Saint Vincent Catholic Medical Centers of New York; The William F. Ryan Community Health Center; and YWCA of Brooklyn's EncorePlus Program.
Los Angeles area beneficiaries for 2005 include: AltaMed Health Services Corporation; Gilda Radner Ovarian Cancer Detection Program; Los Angeles Breast Cancer Alliance; National Women's Cancer Research Alliance (NWCRA); Providence Saint Joseph Foundation; Revlon/UCLA Women's Cancer Research Program; T.H.E. Clinic, Inc., Team Survivor Los Angeles, UCLA Digital Mammography Program; USC/Norris Comprehensive Cancer Center; Wellness Community; weSpark and Women of Color Breast Cancer Survivors.
Saraco, a two-time breast cancer survivor and one of the top fundraisers for the Revlon Run/Walk in New York, served as the team captain of "Sisters and Survivors," a group of 98 members that raised almost $33,000 this year alone. "Given my own experiences, it is my passion that I take a stand against a disease which affects so many of our mothers, daughters, sisters and friends. I never want another woman to grieve the loss of her breasts, her ovaries, her hair or her eyebrows as a result of women's cancer. This is why I work so hard -- because every dollar raised takes us one step closer to a cure."
Proceeds from past Revlon Run/Walks have funded cutting edge research contributing to the development of important new therapies, such as Herceptin®, the first in the wave of new targeted cancer treatments. Funds raised have also helped numerous organizations in providing education, advocacy and outreach services to those affected by woman's cancers.
The Revlon Run/Walk For Women was launched in 1993 through the combined efforts of the Entertainment Industry Foundation, Lilly Tartikoff and Ronald O. Perelman. The 12th annual Revlon Run/Walk For Women in Los Angeles drew more than 50,000 local residents
, and was hosted by Revlon Spokeswoman and Academy Award Winner Halle Berry, "Desperate Housewives" star, Marcia Cross and Dwayne "The Rock" Johnson. "Cold Case" stunner, Kathryn Morris was on hand as a Special Guest and driver of the event pace car. Presented by the Entertainment Industry Foundation (EIF), the event was co-chaired by Ellen Barkin and Ronald O. Perelman and Lilly Tartikoff.
Now in its 8th year, the 2005 Revlon Run/Walk for Women in New York attracted more than 45,000 tri-state area residents, and was hosted by Revlon Spokeswoman Julianne Moore, Golden Globe winning actress Mariska Hargitay (Law & Order: SVU) and New York Yankees Manager Joe Torre, with That 70's Show's star, Topher Grace, driving the event pace car. Presented by the Entertainment Industry Foundation and The New York Times, the event was co-chaired by Ellen Barkin and Ronald O. Perelman, Lilly Tartikoff, Janet L. Robinson and Suzanne Wright.
As the philanthropic leader of the entertainment industry, the Entertainment Industry Foundation has distributed hundreds of millions of dollars -- and provided countless volunteer hours -- to support charitable initiatives addressing some of the most critical issues facing society today. For more information please visit
www.eifoundation.org.
Revlon is a worldwide cosmetic, skin care, fragrance, and personal care products company. The Company's vision is to deliver the promise of beauty through creating and developing the most consumer preferred brands. Websites featuring current product, promotional and corporate information can be reached at
www.revlon.com,
www.almay.com and
www.revloninc.com. The Company's brands, which are sold worldwide, include Revlon®, Almay®, Ultima®, Charlie, Flex®, and Mitchum®.
For further information please visit
www.revlonrunwalk.com.