MadVillainy
C'mon Son
- Joined
- Oct 29, 2008
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It isn't a bad strategy in principle but in terms of box office, Depp and Cruise are risky propositions now. Crowe and Bardem will intrigue but again not sure how much of a pull they have.
Part of Depp and Cruise's problem are their characters. The latter is an unknown (as as we know) while the former, unless it's going to be absolutely off the wall and firmly tongue in cheek, I'm not sure how many people will have interest in the invisible man.
I think it's a bad strategy on principle. The idea of a movie star in the sense of being a huge box office draw is kinda dead.
Look at this weekend, at least domestically, The Rock failed to bring in an audience and Johnny Depp didnt bring them in like he used to. Now for Depp there could be multiple reasons, but The Rock is so beloved. You take a star as big as the Rock is now and throw him 10-15 years ago, Baywatch would've been a megahit.
Even the stars they're getting have recently proven not to be draws. Crowe had Noah which barely made 100 mill domestic in 2014 and then even more pressing last year The Nice Guys only made $57 mill worldwide. Bardem...has he ever led a HUGE movie before Pirates? He was the villain in Skyfall but he wasn't the star. And with Cruise if it's not Mission Impossible people don't seem to be that interested.
They'd be better to save that large amount of money I'm sure they're paying and either
a) Throw it into the marketing
b) Throw it into the production and SFX
c) the best choice make smaller scale movies.