I agree with Doc Samson on only 2 big HULK scenes are really necessary for the film.
The VFX for THE HULK is one of the potential key points of the movie in terms of reception from the GA.
The HULK is an well known and iconic character for people in their 30's to 50's. His VFX on film have never looked real enough to facilitate major portions of the GA to get into the films; quite frankly his VFX take too many people out of the movie.
If his VFX in this film look real and spectacular it could promote a major boost in interest as people will finally see THE HULK looking real!
In contrast if it's more fake looking stuff it could turn people off from giving the movie a chance.
Agreed. I've always maintained in any F/X heavy film, that generational leaps in technology are really the most important aspect, even beyond plot & acting.
The Terminator franchise is a good example. IMO, the first movie trumps all of them, but only the 2nd one was a big cultural event, and it was strictly because of the new F/X at the time.
Star Wars, at the beginning, utilized visuals to an extent people weren't accustomed to. Jurassic Park was only riveting because the Dinosaurs for the time were breathtaking. Avatar is basically a mashup (a very crude one at that) of two or three movies that handled that type of story better. But people
had to see it, just for the visuals.
Lord of the Rings, besides the heavy book following, was incredible on a technical scale. The Matrix, just one shot of bullet-time changed the whole landscape of action movies for half the decade. Even something like Superman The Movie owes a lot of its success to the wizardry that made you believe a man can fly in 1978!
The Hulk is that type of character, and needs that type of technical leap to really be the huge success we think it should be, in turn, making the Avengers, and any possible sequel, must-see entertainment.