Rise of the Silver Surfer BOX OFFICE Discussion

[phillip phonix]

Considering the competition 9 million isn't bad at this point in it's run. Hopefully 5 million nex weekend.

that would be good!

 

[Spider-Fan]

OK, it makes less than FF. Big deal. It is at 115 mil, and counting. That is pretty good. This is not a gigantic blockbuster like Spider-Man 3.

 

[Kirk Langstrom]

They say it's on track with the first one on the front page...

 

[phillip phonix]

What the WW BO so far?

 

[Kelly]

They're still running pretty frequently on Nick, Cartoon Network, Sci-Fi, FX and I'm sure plenty more cable outlets. I saw a few spots in the 8:00 eastern/7:00 central time period on the major networks last week as well.

I watch Sci-Fi and FX alot, as well as Fox....I have not seen one TV spot since the week before the movie......

I'm not saying they aren't out there, but they aren't showing on my cable....

 

[Kelly]

I will say, that at the theatres near me......it still has on average 10 -- 15 showings.....POTC and Shrek are now sharing a screen....and something I found very strange was that DH was showing on only 1 screen at these theatres....one theatre DH is on 2, Ratautoille is on 1 screen.....Transformers starts at 8:00 tonight on 2 screens.....and HP already has sold out showings....thats crazy...I've never seen a Summer like this....

 

[Bishop2]

Considering the competition 9 million isn't bad at this point in it's run. Hopefully 5 million nex weekend.

I'm starting to worry that maybe we WON'T break the magic $130 million barrier. I hope we still can.

 

[Kirk Langstrom]

I watch Sci-Fi and FX alot, as well as Fox....I have not seen one TV spot since the week before the movie......

I'm not saying they aren't out there, but they aren't showing on my cable....

I saw a few the week after on Nikelodeon...

 

[Malus]

I watch Sci-Fi and FX alot, as well as Fox....I have not seen one TV spot since the week before the movie......

I'm not saying they aren't out there, but they aren't showing on my cable....

I should have specified Nick and Cartoon Network for "frequently" as that's what my kids usually have the both televisions hijacked to. I sat through something on Nick last week with my son and there were at least 3 spots in a 2-hour span. They were the short one (15 seconds?) that say "The Summer...belongs...to the Surfer."

I'm surprised to see any ads at all at this point.
Seems like the Shrek 3 ads stopped within a week of release, but I did see a Pirates 3 ad week or so ago.

 

[Mysterio]

The fact that the movie is falling behind the first domestically can be traced directly too the lack of marketing from Fox, and the fact they pulled their advertising right after the film was released. This probably cost them at least 10 million domestically if not more.

i would say the reason this one is falling behind the first is because: 1) the first sucked, and 2) people just aren't interested in these characters.

 

[Tony Stark]

The movie made quite a bit of money for people not to be interested in the characters. Granted both these films apeal more to the 15 and under crowd, were a movie like Batman Begins appeals to more adults.

 

[Bishop2]

The movie made quite a bit of money for people not to be interested in the characters. Granted both these films apeal more to the 15 and under crowd, were a movie like Batman Begins appeals to more adults.

That's probably debatable... most kids I know love things that are "dark" because they think that dark = mature.

 

[Spade]

Little kids want to be adults fast, and our society implies that in order to be that they need to enjoy sex, violence, and profanity as soon as possible. It's no surprise that they're more susceptible to that train of thought. But in most kids' cases, I don't think parents give them the due process of situation that they deserve. Some kids, like I was, are easily frightened by even the tamest PG-13 films. Other kids like movies like Batman Begins or Predator or Hellraiser simply because they like those sort of movies. Sometimes age isn't really a factor in how early you can enter the "mature audience" field and indulge.

 

[Hiruu]

The movie business is tricky, and what it takes to greenlight a film is dependent on many factors, of which making money for the studio is first and foremost,...even if the story seems to be at a dead-end, if it makes alot of moolah, it's getting a sequel consideration. Based on the current trajectory, FF2 looks to make as much BO cash as FF, but given the increased cost, it's probably going to be less money in Fox's pocket. I'm sure the accountants and financial analysts for the company can work some figures to determine the acceptable risk level for the third film...at this point. The has crossed $200 million (or close to it) and I'm sure they smiling happily, since at the end of the day...Fox is still going to walk away with 10's of milion, if not over another $100 million. That tells me a sequel is a go, and fast, but only if the team stays in place. Currently, look at Superman, which according to the news today on SHH, it's looking like 2010 for release, at best. Tim Story would have more flexibility from the Studio, since he will have deliver 2 $300 films, so we'll have to see if things can be aligned for a 2009 film...maybe during the winter holiday season.

 

[GL's Light]

Actuals are in:

$ 9,143,876 (- 54.3%) for $ 114,944,684 domestic so far; $ 174,083,535 worldwide.

The breakdown of the weekend actuals:

Fri - $ 2,807,347 (+ 49.3%)
Sat - $ 3,638,482 (+ 29.6%)
Sun - $ 2,698,047 (- 25.8%)

In comparison, FF 1 made $ 12,646,871 (-44.49%) on its third weekend for a total of $ 122,931,780 at that point. FF 2 is now running $ 7,987,096 behind FF 1.

The rest of the top 5:

1. Ratatoiulle - $ 47,027,395.
2. Live Free or Die Hard - $ 33,369,559 ($ 48,398,130 for the 5-day).
3. Evan Almighty - $ 15,143,945 (- 51.5%) for $ 60,679,545 so far.
4. 1408 - $ 10,662,804 (- 48.3%) for $ 40,442,058 so far.

 

[Malus]

i would say the reason this one is falling behind the first is because: 1) the first sucked, and 2) people just aren't interested in these characters.

No argument on reason 1.
Wrongo-bongo on number 2.

 

[Tony Stark]

Actuals are in:

$ 9,143,876 (- 54.3%) for $ 114,944,684 domestic so far; $ 174,083,535 worldwide.

The breakdown of the weekend actuals:

Fri - $ 2,807,347 (+ 49.3%)
Sat - $ 3,638,482 (+ 29.6%)
Sun - $ 2,698,047 (- 25.8%)

In comparison, FF 1 made $ 12,646,871 (-44.49%) on its third weekend for a total of $ 122,931,780 at that point. FF 2 is now running $ 7,987,096 behind FF 1.

The rest of the top 5:

1. Ratatoiulle - $ 47,027,395.
2. Live Free or Die Hard - $ 33,369,559 ($ 48,398,130 for the 5-day).
3. Evan Almighty - $ 15,143,945 (- 51.5%) for $ 60,679,545 so far.
4. 1408 - $ 10,662,804 (- 48.3%) for $ 40,442,058 so far.

At this point the comparisons to the first are a bit unfair. The first film held the no. 3 spot in week 3 because Michael Bay's "The Island" was a total bomb.

The dissapointing performance was in week 2 when it should have held up better against much weaker competition.

However the flip side of that is statistically when there's alot of money spent at the box office for the no. 1 film that usually helps the films below it. Shows are sold out so people go see other movies.

Seeing that last week, no one went to the BO, that didn't bode well for any of the films, except 1408, which is doing very well considering it's limited budget and smaller release.

 

[Carp Man]

Weekend actuals are in. $ 114,944,684 domestic. $ 174,083,585 WW. Thru July 1. Overseas #'s thru June 25th.

 

[GL's Light]

At this point the comparisons to the first are a bit unfair. The first film held the no. 3 spot in week 3 because Michael Bay's "The Island" was a total bomb.

The dissapointing performance was in week 2 when it should have held up better against much weaker competition.

It's natural to track a sequel in comparison to its predecessor. One can throw out ifs, ands, or buts about varying levels of competition, but a sequel's box office is still going to be compared to how its predecessor fared. That's life.

The updated worldwide figure (per Variety) is $ 196.1 million. Once BOM updates we'll get the exact amount.

Oh, and there was some talk about what Die Hard 4's budget is - BOM has it as $ 110 million.

 

[FCEEVIPER]

In comparison, FF 1 made $ 12,646,871 (-44.49%) on its third weekend for a total of $ 122,931,780 at that point. FF 2 is now running $ 7,987,096 behind FF 1.

Yeah that isn't that bad, but then again this one cost more than the first one.

That's the bad thing about it.

 

[Carp Man]

'Ratatouille' Cooks, 'Die Hard' Lives
by Brandon Gray
July 2, 2007


A rodent gourmand and a seasoned cop spiced up the summer stew and, though neither delivered a box office feast for the ages, they propelled the first up weekend compared to last year since May.

The weekend's main course, Ratatouille, served up $47 million on approximately 5,800 screens at 3,940 theaters. In terms of attendance, the opening was on par with the first two Pixar features, Toy Story and A Bug's Life, but significantly lower than the rest, including the last one, Cars, which started with $60.1 million on 7,000 screens at 3,985 sites.

Trying a smaller recipe after several epic-sized efforts, Buena Vista and Pixar's eighth feature wasn't expected to reach the initial heights of its brethren. On the surface, Ratatouille had the brand's least universally-appealing subject yet—a rat chef in Paris—not to mention a recent glut of computer animation has rendered the form more and more pedestrian. Still, it had by far the biggest debut for a rodent-themed picture, more than doubling previous high Flushed Away, and in the past year the only animated movie to open bigger was Shrek the Third.

After a 12-year dormancy, the Die Hard franchise was revived with Live Free or Die Hard, which notched a $33.4 million weekend on approximately 5,100 screens at 3,408 theaters for a $48.2 million total since Wednesday. Most franchises fade after an extended furlough (Mission: Impossible III, Terminator 3: Rise of the Machines), but Live Free or Die Hard packed about as much wallop out of the gate as Die Hard 2: Die Harder and Die Hard: With A Vengeance when adjusted for ticket price inflation. Muting its impact, though, Live Free was sold as a routine, monochromatic modern action thriller, replete with a few computer-enhanced set pieces—perked up by the return of Bruce Willis as John McClane.

Fantastic Four: Rise of the Silver Surfer fell further behind its predecessor through the same point, retreating 54 percent to $9.1 million for $114.9 million in 17 days.

Knocked Up scored another good hold, down 33 percent to $7.3 million for $122.3 million in 31 days, while Pirates of the Caribbean: At World's End had the smallest drop among wide releases, off 31 percent to $5 million for $295.7 million in 38 days.

 

[FCEEVIPER]

I'm glad LFODH is doing well.

As for Ratatouille, I'm getting very tired of those Pixar movies and kids animation movies all together. It's getting old.

 

[Carp Man]

I'm glad LFODH is doing well.

As for Ratatouille, I'm getting very tired of those Pixar movies and kids animation movies all together. It's getting old.

That's what I think he was pointing to when he used the word "pedestrian" in refering to the form. It's bacily been there, done that, seen that, too many times. I think The Incredables was the last of the kids animation blockbuster movies.

 

[FCEEVIPER]

That's what I think he was pointing to when he used the word " pedestrian" in refering to the form.

mmkay.


So I feel that same as he does, done.

 

[Agent 194]

Ratatouille...all though I loved how it looked (particularly every kitchen scene) I didn't really care for or about any of the characters. I particularly hated the lead human character (weak casting choice) and believe that Spence (what's his name from King of Queens) was ill directed. Could Brad Bird have gotten any more range out of those actors?! Or sarcastically spoken...could he have gotten any less range out of them?