I like the new poster, but being a comic geek I couldn't help but think of the Spidey comic cover when I first saw it.
The only thing I would have done differently was to have the Hulk facing forward.
One reason being it would resemble the original Hulk #1
The second being that to me it appears that Banner is walking away from the Hulk, where as it should be that Hulk is constantly with him, haunting/tormenting him...
I made a rough manip of how I would've like it--remember I said it's rough, I am just very visual so like to get images down on "paper" sorta speak.
But I can live with what they came up with.