Insider says Weta Digital will work on filming Hobbit movie in 3D
The Hobbit movie due to begin filming in Wellington will be made in 3D, industry sources say.
But a spokesman for producer Peter Jackson would not confirm the move, saying it was still only being talked about.
The decision follows the box-office success of three-dimensional films such as Avatar and Alice in Wonderland. It comes after The Hobbit director Guillermo del Toro dropped the hint on a Lord of the Rings fan website earlier this month.
Del Toro said the film's studio backers were making inquiries about filming the adaptation of JRR Tolkien's The Hobbit in 3D and discussions had begun.
An industry insider was adamant The Hobbit would be filmed in 3D and Weta Digital which won an Oscar for its work on Avatar would be working on the project.
Yesterday, a spokesman for Jackson's Wingnut Films, Matt Dravitzki, said nothing had been set in stone. "What Guillermo said on the blog is as far as things got. It's a conversation being had by a lot of studios but that's as much as it is at this stage. We don't have a cast, we don't have a green light, and until any of those things happen no decision around [3D] will be announced or made."
When the project initially two movies was announced in 2007, filming was tentatively set to begin last year. Filming was to have begun in April this year but British actor Sir Ian McKellen, who will reprise his role as the wizard Gandalf, expected shooting to begin in June.
The industry insider said the shift to digital 3D pushed the start of filming out to at least October.
Avatar has smashed box office records, earning $3.6bn worldwide so far. Alice in Wonderland, released this month, has already earned $612m.
Clash of the Titans also in 3D will appear on cinema screens next month.
New Zealand Motion Picture Distributors Association executive director Bill Hood said there were 25 screens across the country capable of showing digital 3D. There are about 410 regular screens. He expects there to be a rapid growth this year.
''Before Christmas there were only 21 screens. What Avatar did in innocence is send a very strong signal of what the consumer wants. It's like an injection in the arm for the motion picture industry because it's a new experience.''
Avatar has grossed $16m nationwide with at least $12 million of that at 3D cinemas and he expected the ratios to be similar internationally.
Of last weekend's box office takings of Alice in Wonderland which has grossed $2.4m in New Zealand so far $587,000 was taken at 24 3D cinemas compared to $305,000 on 60 standard screens.
And though 3D was a passing fad in the 1950's, Mr Hood said the new version was here to stay.
"We've moved along from the cardboard glasses with blue and red lenses. Cinemas are new, clean and crisp and 3D is another format which clearly the consumer has embraced. It's the way to go."