FilmNerdJamie
Obtainer of wrong opinions!
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Looks like DVD screeners have leaked for this and a bunch of other films like The Revenant, Peanuts and Creed.
This literally happens every year around this time. They're sending out DVD screeners to critics' groups and guild members... who in turn hand off their copies to friends/family (and more times than naught let them fill out their ballots). Of course, it was going to leak. Non-newsy as Hell; not knocking you for bringing it up but it amazes me how this was a legit-covered news-item.
If this underperforms like I suspect it will (nothing to do with quality), I'm sure that will be the excuse used. A weak-sauce argument since screeners for Lone Survivor and American Sniper leaked well ahead of their releases and yet both were huge hits.