It started out of necessity ( since they didn't have much money to through at A list actors ), but I think it will remain a Marvel Studios institutional virtue. Marvel understands that its the characters and the setting that are the ultimate attraction, and they hire writers and directors and actors that serve that purpose, rather than using A list actors to create attraction.
Probably because he hasn't been in anything big for over a decade? :/How have you not heard of Robert Redford?
the old timers (35+'ers) have a hard time dealing with the fact that people 25 and under have no idea who Robert Redford is lol. Like I've said before I'm sure he's a great actor, but he's just not a Clint Eastwood, Jack Nicholson type where he's still prominent in todays media who were stars 30 years ago as well.
When you consider that out-of-control star salaries are a major contributor to Hollywood's chronic budget problems, Marvel Studios' strategy seems most sensible. Feige & Co. are not going to blow $20 million on Johnny Depp or Will Smith when they can hire talented actors for a fraction of that. Frankly, no studio should shell out that much money to anyone because it's wasteful and rarely pays off. (Ask the folks who paid Vin Diesel $20 million for The Chronicles of Riddick how that worked out for them.)
When I was only 20 I had heard of most of the classic actors from the golden era of Hollywood who were well before my time and who hadn't even starred in a movie for decades. I don't think it's to do with age but how much of a film buff you are.
I'm 20, I have never heard of Robert Redford. I recognize his face, but him being announced for this has literally zero effect on my anticipation. zero
Thank you, I feel the exact same way. Look how Vin Diesel's career suffered until he came back with F&F 4.
I mean, seriously, they spent over $250 million on Lone Ranger!
I mean is it any wonder why Hollywood is churning out these micro-budget found footage thingies like PARANORMAL ACTIVITY when they deliver tons of profit at virtually a fraction of the cost?
I think salaries and asking prices needed to be brought back to earth. I mean look at Tom Cruise, even he is hit and miss as of late.
It's sort of like how they got Tommy Lee Jones for CA: TFA and it added a sense of credibility to it. After the Avengers, I think Marvel Studios really has a lot of juice now and actors now have to seriously consider them a major Hollywood player.I don't think Redford's appearance is going to win new fans over that weren't there before. Instead, Redford's adding gravitas to the cast which is going to make movie critics and other actors, and Hollywood in general, sit up and take note that this movie is intended to carry a *lot* more weight than the first one. This has just become Serious Business in Hollywood. In much the same way that Branagh's name made all the Shakespearean theater crowd recognize that Thor was going to be more than just a popcorn flick.
He may be a Hollywood legend but for many younger people, his name and work is largely forgotten/overlooked since he hasn't done a lot of major films in the last decade.You guys ever heard of Sundance Film Festival? Thats Redford's brain child. The guy is a hollywood legend. Go watch 'Butch Cassidy and The Sundance Kid' and 'The Sting'. Both great films that you have to be a stick in the mud to not like.
He may be a Hollywood legend but for many younger people, his name and work is largely forgotten/overlooked since he hasn't done a lot of major films in the last decade.
He may be a Hollywood legend but for many younger people, his name and work is largely forgotten/overlooked since he hasn't done a lot of major films in the last decade.

Okay. Odd that this is even a question, but who thinks Redford is actually playing "Nick Fury"?
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That Sam Jackson's Nick Fury is in trouble due to the events of The Avengers and another codename "Nick Fury" is going to (temporarily) take his place?

Where are you from, if you don't mind me asking? If it's the USA, consider me shocked, as Redford's as much of an American icon as Nicholson, Jon Voight, Gene Hackman, etc. (from the same era as those guys - he was the "All-American Heartthrob" of the group). The only difference between him and Nicholson, etc, is that like Hackman, he's been in pseudo-retirement for the last decade or so (while Hackman's in full-retirement).I am sure he's good. I just simply never heard of him. Which is odd, cause I am a movie buff as well. I see every movie that comes out. I can't remember the last "week" where I didn't go to the movies
Where are you from, if you don't mind me asking? If it's the USA, consider me shocked, as Redford's as much of an American icon as Nicholson, Jon Voight, Gene Hackman, etc. (from the same era as those guys - he was the "All-American Heartthrob" of the group). The only difference between him and Nicholson, etc, is that like Hackman, he's been in pseudo-retirement for the last decade or so (while Hackman's in full-retirement).
Butch Cassidy and the Sundance Kid
The Sting
The Great Gatsby
All The President's Men
The Natural
The Way We Were
Out of Africa
Indecent Proposal
...none of those are remotely obscure - they're mainstream popular classics that even most casual movie buffs are at least familiar with. I'm not trying to give you a hard time for not knowing who he is, but I'm just wondering if this is a cultural thing (since he truly is the personification of the "All-American" guy, so maybe his iconic status was largely restricted to the USA). For the record, I'm 27, and I've known who Robert Redford was since I was about 11 or 12. He and Paul Newman were one of the great on-screen duos.
He's also the guy who pretty much always gets fan-cast as Captain America in those "cast it from another era" discussions because back in the day, he looked and sounded like Steve Rogers walked right off the page, lol.