Whatever happened to just making a Superman (or whatever character) figure? For example, for the new Superman movie, you could get Superman, Clark Kent, Lois (and Son) Lane, Lex Luthor, Jimmy Olson, etc. Instead, we get 18 dozen variants of superman. I'm thinking just do some decent figures. Maybe do an accessorie pack and some vehicles (if needed). Maybe even a Daily Planet play set. Bottom line. Just make some "regular" action figures and let the kids' imaginations do the rest.