I'm sure even the idea of this might infuriate some here, but after experiencing something like Cloverfield, where keeping a tight lid on the creature worked in favor of the box office, could keeping the look of the Hulk hidden be a viable strategy for this film? Would curiosity aid in box office come opening? That was the approach that Jurrasic Park took, in that the pre-release trailer would simply show a foot or tail before the the initial release and that is still ranked as one of the highest grossing films of all time. To consider that would probably drive many people on these boards crazy, but how much fun is Christmas because you don't know what is under the wrapping paper? Could fans and the public have that kind of patience, and would it work for the movie?