MoviePass, Sinemia, A-List & Beyond - Subscription Theatergoing

[Teelie]

Probably not a big deal but I don't like the idea of them selling my personal information to some shady business. Not that there's much to do be done about every other business doing it either...

 

[nyyarod]

I have one and it's been amazing.

 

[Kane52630]

http://www.slashfilm.com/moviepass-business-model/

We’ve written a great deal about MoviePass over the past few months, but their bizarre business model still takes a little effort to wrap your head around. In an interview with Recode, MoviePass CEO Mitch Lowe answered some questions that may clear some things up for people.

“Here’s the trick: 89 percent of American moviegoers only go to four or five movies a year. When they join MoviePass, they double their consumption and go to about 10 a year. That’s a little bit less than one a month. They balance out the 11 percent of the population that go 18 times before joining MoviePass and then after go three times a month. It works out. Over time, it actually works out to be about one movie per month per subscriber.

Our goal is to get to breakeven with the subscription and the cost of goods. Then we have all these different ways that we make your life better as a customer. We know how to market films to you. You know, the studios are incredibly inefficient the way they market small films. Over the last three weeks, we bought one in every 19 movie tickets in the country, but when we promote a film, we’re buying one in 10, so we’re lifting. These are for subjective $50 million box office films. The studios are paying us to be a more efficient marketer of films.”

We know that they’ll eventually sell their subscribers’ information to third parties once they build up a large enough base, but until then, what about the notion that the business model is unsustainable in the long run? Lowe doesn’t seem the least bit concerned:

“Well, if you think that there’s not enough money to support the growth, then yes, you would think so, but most people didn’t think we’d make it this far. Remember, if we’re buying one in every 19 movie tickets and it’s an $11 billion business, you can kind of calculate that’s a lot of money. We have been incredibly well funded. We have a backer that is prepared to go all the way to get us to cash-flow positive, which isn’t all that far in the future."

I think by the end of this year, we’ll be big enough to where there’s … It’s really about getting enough customers who are beyond their fourth or fifth month and getting more subscribers in the lower-cost markets, in the Omahas and Kansas Citys of the world. Remember, to date, we’ve never done advertising. In the next couple weeks, we’ll begin advertising.”

 

[flickchick85]

I'm curious about this because I do see a lot of movies, but I'm paranoid that the minute I get it, they'll drop my theater chains.

You can pay the subscription monthly and literally cancel at any time if they do that though. There’s no commitment.

I love mine. I see at least one movie a week now, sometimes two or three.

 

[Spider-Fan]

I love my movie pass, also. Where I have been more picky about going to see stuff, I will take more risks now. It's wonderful

 

[Jekecy]

I like the idea but the trade off is they sell all your personal information and market it to who knows what kind of shady as hell businesses to further push advertisements at you.

And when inevitably one of the said shady businesses gets hacked (or Movie Pass itself), there goes your personal information.

What personal information are you referring to? MoviePass takes in viewing habits and trip frequency. That's as far as I've seen it.

 

[Kane52630]

It just got cheaper

 

[terry78]

New subscribers. **** off.

 

[Kane52630]

MoviePass Reveals Which Movies They’ve Boosted Ticket Sales for the Most

http://www.slashfilm.com/moviepass-ticket-numbers/

MoviePass recently provided data to Business Insider laying out the 27 movies that have been the most successful with their users. Here’s how they’re broken down:

Over 200,000 tickets sold:

Pitch Perfect 3
Peter Rabbit
Molly’s Game
12 Strong
Tomb Raider
The 15:17 to Paris
A Wrinkle in Time
Darkest Hour
Death Wish
The Commuter
Maze Runner: The Death Cure
Lady Bird
Murder on the Orient Express
I, Tonya

More than 300,000 tickets sold:

Three Billboards Outside Ebbing, Missouri
Justice League
Red Sparrow
Coco

More than 400,000 tickets sold:

Annihilation
The Post
Thor: Ragnarok
The Shape of Water

More than 500,000 tickets sold:

Star Wars: The Last Jedi
Game Night
The Greatest Showman

More than 750,000 tickets sold:

Jumanji: Welcome to the Jungle

More than 1 million tickets sold:

Black Panther

Seeing the numbers for movies like The Greatest Showman and Jumanji: Welcome to the Jungle help explain how those movies remained so successful at the box office for an extended period of time. Though we obviously can’t place all the success on MoviePass, surely plenty more moviegoers went to see these movies because it wasn’t going to cost them a dime.

If we take the average ticket price of going to a movie in 2017 at $8.97, then the lower tier of movies that sold over 200,000 tickets earned at least $1.79 million from MoviePass tickets. And the numbers only get higher from there.

 

[Primal Slayer]

New subscribers. **** off.

 

[terry78]

I have to keep paying my 9.95 a month.

 

[TheVileOne]

I'm not going to pay that rate if they don't support the theaters I normally go to.

 

[Lencho01]

MoviePass Now Covering All AMC Theaters After Winter Feud; Talks Have Not Resumed

 

[terry78]

They were idiots trying to make a point by blacklisting some.

Also while this is kind of a dick move, occasionally if I go to a movie by myself I buy the reserved seating next to me also with the pass to get a buffer.

 

[Kane52630]

Doe anyone have a ticket stub verification feature on their Movie Pass? For some reason mine keeps asking me to submit one even though I already have.

 

[Lasirius]

Doe anyone have a ticket stub verification feature on their Movie Pass? For some reason mine keeps asking me to submit one even though I already have.

It has happened to me twice, haven't used it a third time yet. I read somewhere online it was due to the probability of people abusing the system (e.g. buying advanced tickets while checking in for a movie that's now playing, using it to purchase concessions, and getting into 3D/IMAX showings).

Admittedly, I bought advanced about three times while checking in to a different movie.

 

[Doctor Jones]

MoviePass is gonna be the new disruptor and it's gonna benefit movies a whole lot.

 

[Kane52630]

It looks like MoviePass just ruined its unlimited subscription service

http://bgr.com/2018/04/16/moviepass-limited-time-offer-iheartradio-four-movies/

After bouncing between a multitude of payment models throughout 2016, subscription-based movie ticketing service MoviePass finally struck gold last August when it lowered the price of its unlimited plan to $9.95 per month. For less than the price of a single movie ticket in New York City, subscribers could see up to thirty movies a month in theaters. But last Friday, alongside the introduction of a limited time iHeartRadio offer, the unlimited movie plan vanished.

With Coachella kicking off last weekend, MoviePass announced that it was teaming up with iHeartRadio to give new subscribers the chance to sign up for three months of MoviePass and a three month trial of iHeartRadio All Access for $29.95. The catch? This version of the membership lets you see just four movies a month.

If you visit MoviePass.com or download the MoviePass app on your mobile device, you’ll notice that the iHeartRadio offer is the only way to sign up for the service at the moment. Although a three month trial of iHeartRadio All Access is nothing to sneeze at, I imagine that a vast majority of new subscribers would take the additional 26 or so free movies a month over an extended trial of a streaming music service. But for now, they don’t have that option.

The good news is that this offer doesn’t appear to have any effect on current subscribers. If you signed up for the old $9.95 monthly service before last Friday, your plan should work the same way it always has. The concern is that the four movie limit will eventually apply to all subscribers once the iHeartRadio offer ends.

Of course, there’s always the possibility that MoviePass goes right back to the business model it introduced last year once the offer expires, but the company can change its terms and conditions any time. As long as it provides enough notice and doesn’t invalidate any of the annual subscriptions that its customers already paid for, it can limit every plan to four movies a month upon renewal. At the moment, there’s no evidence that MoviePass is planning to do that, but if you paid for a subscription, it might be worth keeping an eye out in the coming weeks.

 

[Jekecy]

I'm locked in my current contract for a whole year (got 8 months to go), but this is a little worrying. It feels like every other week there are new terms with the service, and with such fluctuating guidelines it offers little incentive for buyers to stay loyal. They're growing quick and understandably have to adjust, but they need to lock down exactly what their pricing structure will be. I still have friends scared to jump in yet in fear of being jipped in the long run.

 

[TheVileOne]

I'm confused, how is it ruined?

 

[JP]

Yeah help me I'm dumb...?

 

[flickchick85]

Because it's gone. For now. Nothing's ruined for the people who already have it, but the only new plan available to get now sucks.

 

[Kane52630]

I'm confused, how is it ruined?

Yeah help me I'm dumb...?

If you go Movie Pass's website, the $9.99 plan isn't being offered anymore. It's just the $30 iHeartRadio deal where you only get 4 movies a month.

https://www.moviepass.com/register/

 

[terry78]

I'm glad I got in when I did. I already bought my infinity war Tix a couple weeks back using it, for Friday Saturday and Sunday.

 

[TheVileOne]

Well some people apparently got it for $6.95. But again, I wasn't going to sign up for a deal that WASN'T including the theaters I normally go to. It just seems like there's a lot of corporate BS and politics attached to things like this. That's why I'm not jumping on the bandwagon right now.

One would imagine they will likely have limited time special deals again at some point.