New Live Action Teenage Mutant Ninja Turtles Movie In The Works? - Part 5

[Zaron]

TF was known as one thing by the general audience at some point but I was describing the trailer for the 4th even third film. This is after it had become the pop culture phenomenon and the GA fully acclimated. The human actors and their story is always front and center. Should be interesting to see the work around this time as the turtles are pretty famous.

I'm certain you've seen the TF4 trailer, so I'm not sure how you came away from that feeling they were presenting the humans front and center. In fact, I'm pretty sure this is the first time the Transformers actually got more screen time than the humans.

Besides that, TF and TMNT are completely different, and shouldn't be marketed the same way. Transformers is about a race of alien robots who have a common ability to turn into vehicles. TMNT is about four brothers with extremely different personalities that happen to be mutant turtles.

The mac add seems to be more a hit due to vanilla and that popular song blending with the new show? Not to mention that dancing mom?

At least half of Vanilla Ice's fame is due to appearing in Secret of the Ooze. That was literally the difference between him being a forgotten one-hit wonder and being what he is. (A mostly forgotten two-hit wonder.) My point is it was a hit because it threw a bone to the grown-up kids who loved the turtles long ago, and used that as a bridge to get people excited about something related to the new show.

Trutle fans will show up regardless. It's the people that never and would never give their time that they need to hook. I expect Will Arnett to be featured and speaking.

The internet did freak out, but all that did was let the producers know just how many tickets have already been sold

This is where I strongly disagree. TMNT isn't a forgotten property with a very small devoted audience. It's a property with a massive audience that isn't very committed to it because a lot of them latched onto one representation and moved on. To ignore all of that and just aim for people who've never heard of the turtles would be a huge mistake. I'm not saying they need to pander to hardcore fans. I'm just saying that they need to remind that massive fanbase why they once loved the turtles. That will sell tickets, not internet outrage. Are you seriously suggesting that people being outraged over an idiotic decision is a good thing? Seriously? I'd agree that it's not quite the death sentence a lot of people think it is, but bad publicity is bad publicity. There's only a certain amount you can piss off your existing fanbase before you are actively removing a portion of your own income.

Yes it will no doubt be sold on April, rather the familiar and hot Megan fox as april, and her personal work struggles, then one evening...

As for Erick Sach's. I'm pretty sure they will mention the shredder. Given the shredder is in this movie and people are familiar with him but early bay trailers don't tend to be about villains. Whether or not they show Fichtner's face depends on whether it's supposed to be a reveal in film, pretty sure it will just be an in armor shot.

That's exactly what I meant. Shredder and April are familiar. I have no doubt they'll play up those aspects, and they should.

You make it sound like audience are literally deciding how they are going to be spending their money come August, in the next 14 days. Doubt it.
New trailers come out all year, if anything the final trailer is what get's people in theaters.

If you're familiar with the Spidey2 or TDK trailers, you'll understand where I'm coming from. Hell the TF final trailer is what really pushed that film, the final shot in particular. Not to mention the spots leading up to and during the release. Point being, paramount won't lose 'the war' in the next 14 days.

I'm not suggesting people are budgeting out their spare cash 5 months in advance, but the public's attention is a finite resource. GotG played a very risky move dropping their trailer as late as they did, and fortunately it paid off. TMNT playing the same move is even riskier, because it doesn't have the marketing platform that exists for the next piece in the terrifyingly-successful Marvel machine. They haven't lost just yet, but every week the studio waits to release something official makes ramping up sufficient hype that much harder.

 

[Kal-El.9859]

Look, I'm not begging for a trailer with unfinished CGI. Just throw us a bone here. Give us an official photo or poster...not that hard to do

 

[Soulinertia]

Look, I'm not begging for a trailer with unfinished CGI. Just throw us a bone here. Give us an official photo or poster...not that hard to do

+11ty

 

[TheFirstAvenger]

Teaser trailer would be good.

 

[Kal-El.9859]

QUOTE=Soulinertia;28003747]+11ty[/QUOTE]

 

[Marvin]

I'm certain you've seen the TF4 trailer, so I'm not sure how you came away from that feeling they were presenting the humans front and center. In fact, I'm pretty sure this is the first time the Transformers actually got more screen time than the humans.

I'm sure you'll notice who got the talking parts in the TF4 teaser, when the full TF4 trailer rolls around, you'll see the story of mark wahlberg the struggling inventor and his daughter and her boyfriend issues. Luckily the robots are super familiar with the audience at this point in time so I'm sure optimus will have his moment. Anyways the point was simple, when first introducing a big genre concept to a massive audience, they tend to choose to sell it in the most relatable/accessible way. That usually comes down to the story of the human actors.
In this case the first teaser will no doubt have the cgi turtles maybe teased then(like in the original movie) revealed towards the end, and probably fighting here and there but I'm guessing it will be about April and her news job in NYC then finding the Turtles. If they are featured it will be in a similar capacity to that of the non humans in the Guardians of the Galaxy teaser, a word or two, a catch phrase..lots of fighting. Pretty much the trailer for the original movie only with far more april(seeing at they cast a familiar star for her this time).
Hey I could be wrong but that's what I'm predicting.

At least half of Vanilla Ice's fame is due to appearing in Secret of the Ooze. That was literally the difference between him being a forgotten one-hit wonder and being what he is. (A mostly forgotten two-hit wonder.) My point is it was a hit because it threw a bone to the grown-up kids who loved the turtles long ago, and used that as a bridge to get people excited about something related to the new show.

There is more to Ice being as famous white rapper(if you watch the documentary) as he is than simply appearing in a poorly reviewed film that didn't make all that much money, like just how non famous would he have been without the film. I suppose that's another debate, I'm also not certain just how 'big' this commercial is outside of the fans and internet, perhaps if it landed during the superbowl.... I'm sure this new film trailer will 'throw bones to what people remember' without having to sell things the same way as we remember. The title of the film alone will do that. Again, the TF trailers sold nostalgia without featuring all that much similarities to the 80's branding. The first trailers didn't even feature any of their names, and I'm sure fans would argue that was something love and remember from the past....

This is where I strongly disagree. TMNT isn't a forgotten property with a very small devoted audience. It's a property with a massive audience that isn't very committed to it because a lot of them latched onto one representation and moved on. To ignore all of that and just aim for people who've never heard of the turtles would be a huge mistake. I'm not saying they need to pander to hardcore fans. I'm just saying that they need to remind that massive fanbase why they once loved the turtles. That will sell tickets, not internet outrage. Are you seriously suggesting that people being outraged over an idiotic decision is a good thing? Seriously? I'd agree that it's not quite the death sentence a lot of people think it is, but bad publicity is bad publicity. There's only a certain amount you can piss off your existing fanbase before you are actively removing a portion of your own income.

Three straight films of fanboys raging about what they specifically want from the TF didn't stop the massive income flow or fanboys from going to see the movie. Fans will rage about changes all day(including things like flames). The bigger the outrage the bigger the fan base. All you need is an objectively engaging film with powerful aspects of modern cinema, and you're solid. This is the difference between TF and GiJoe.

I'm not saying ignore fans.
As far as reminding the fanbase 'why' they liked the brand, simply keep what's actually important in tact. Brotherhood for example, ninja weapons and not pistols...etc. Meh, it seems to have all worked out either way. I just don't think internet fans have as much power at they think they do, especially when you look at just how small their contribution to ticket sales really is in the grand scheme andddddddd how it's them who end up going either way(imo), not so much my aunt.

I'm not suggesting people are budgeting out their spare cash 5 months in advance, but the public's attention is a finite resource. GotG played a very risky move dropping their trailer as late as they did, and fortunately it paid off. TMNT playing the same move is even riskier, because it doesn't have the marketing platform that exists for the next piece in the terrifyingly-successful Marvel machine. They haven't lost just yet, but every week the studio waits to release something official makes ramping up sufficient hype that much harder.

The marvel machine is strong but you'll notice their solo's don't tend to be all that terrifyingly successful. Imo the Marvel branding ensures it won't flop, but the rest is up in the air. Rag tag space adventures don't tend to do well traditionally...then again, if they sell their avengers tie in who knows what the branding power will do for them. I personally see phase one numbers from that one to be honest.

My point was, just like presidential elections, the bigger and more significant selling happens closer to voting time. This is usually why the election debates, the latter two in particular are seen as pivotal. I'd give them till march to be honest, as long at the trailers are a show stopper as I suspect they, and their brand power, will be. Like you said, people know turtles, can't say the same about their competition.

 

[Marvin]

Teaser trailer would be good.

it will be

 

[Klank]

Obviously...

Yes obviously. That leaked script was not written with the belief that the TMNT mythology was worthy to adapt into a movie. Surely that's why they made up their own.

They obviously felt what they came up with was miles better to the point that Bay felt he could sound off about how we should shut up as we'd all love the script...and then we didn't. The changes they've made to that script since then incorporating a few more elements from the previous iterations mostly the Fred Wolf cartoon series was done at the behest of Viacom.

Given all that I think it's fair to think this movie is being made by people who have interest in the franchise beyond it's marquee value.

I can see why they want to wait till the right time before they start their pushing. You have a rabid fan base just teaming to hate on the film and send that energy out in to social media. Whereas you have fans waiting to love the competition.

I don't think it's just the fanbase that is teaming with hatred for this movie, at least not originally. Given the people involved I actually felt the fans were very open minded and I heard many positive rationales of why the new movie could work well inspite of or because the people involved....then came that quote.

It's easy to write off all these complaints as cranks on message boards the condensed news that "Michael Bay is turning the TMNT into ALIENS" was very wide reaching. Pretty much anyone with any interest however vague felt the concept of them being aliens was stupid and felt it was huge warning that the movie would suck. At that point they had a very big spotlight on them and sadly Bay decided to be equally reactive and gave them essentially the middle finger. Of course the spotlight faded and the more polite damage control (flimsy as it was) has received significantly less attention.

If they really are holding back releasing stuff because of fear of negative fan backlash then I think it's a stupid strategy. Because things will inevitably leak that show their product in an unflattering light and then you get negative backlash they're trying to avoid.

And it's not like the fandom is really that ready to hate this movie. The designs we've seen have had a mixed reaction and the look of the lair was greeted positively (although I personally didn't care for it).

They don't need to sell or appease the fanboys. They didn't with TF and that film just keeps making more and more money with each sequel(the true test imo). They need to sell something accessible to the General Audience.

Well you can't have it both ways. Either the fanbase is important enough that they can send their negative "energy" out to the wider public or they aren't important at all?

Also the Transformers movie did do things to appease the fans. Since concept art was out early they did redesign Optimus to something slightly more resembling his traditional look after fan backlash and they got Cullen to voice him were previously they weren't going to.

Beyond having a pre-existing fanbase and a marketable name the reason Hollywood adapts works in other mediums is the idea that a story that works in one medium will work in another. I get that creative liberties have to taken to translate from one medium to another but it makes no sense to completely disregard the source material they way they intended.

Also The Transformers movie are actually fairly faithful to the basics of the franchise story. Transforming robots from a planet called Cybertron. Autobots & Decepticons led by Optimus and Megatron respectively battling on Earth disguised as human vehicles. All the characters were there with a very questionable but it's there.

Then we compare how how faithful that script was to TMNT...any version of TMNT a franchise that's proven itself in movies and I can't help but shake my head. Even now that changes have been ordered by Viacom to make it fit better with pre-established versions there's still huge deviations like this Eric Sachs character.

It's pretty funny how a bunch of internet forum nerds think they know more about promoting a movie than A ****ING MAJOR FILM STUDIO.

And yet you're posting on a board dedicated to "forum nerds" with a much higher post count than me.

Also since when are major film studios infallible? If there were there every movie would be successful and there would be no flops.

I know this isn't probably anything new,but I've been noticing it alot (Not just with this movie)lately and the absurdity of it is just....beyond words.
These studios drop millions of dollars on these films,
They have no room or desire to be bashful about what they've produced.
Whether they "believe in it" or not.

With this movie the budget was slashed more than once and while I'm rewrites and changes would have happened anyway major ones clearly done at the behest of Viacom.

I do think this seems like they realized they'd made a mistake with the direction they went in but it too many gears were in motion and too much money already invested to stop and start over right. Even with patch up job I'm sure there some trepidation of how this will do.

 

[Poni_Boy]

One things for sure, between Bay, Johnathan and this producer(his name escapes me), they can cut one hell of a trailer. Especially when it comes to this sorta material. As long as the cgi is up to par.

Absolutely. Bay's TF teasers/trailers are some of the best blockbuster ones consistently put out.

That leaked script was not written with the belief that the TMNT mythology was worthy to adapt into a movie. Surely that's why they made up their own.

Good thing they're not turning that into a movie yet.

Scripts go through countless, drastic changes. That's for every studio movie, big or small. A bad draft script that wasn't greenlit as the shooting script means nothing about the quality of the movie.

 

[Astro13Zombie]

And yet you're posting on a board dedicated to "forum nerds" with a much higher post count than me.

Right.....because I'm a ****ing forum nerd too.
I didn't mean it as a bad thing.
Calm your ******** plz

Also since when are major film studios infallible? If there were there every movie would be successful and there would be no flops.

My point was that a major film studio that's been in business since 1912 certainly knows a thing or two more about film promotion than a bunch of people on a forum who have no experience in such things.
It's just incredibly silly to me that their ability to promote a film is even brought into question.
Seems like nothing more than a bunch of people desperately wanting to hate on something,but lacking anything solid to hate on since nothing official has been released yet and they're just grabbing anything they can.
Nerdrage blueballs.

 

[Marvin]

Yes obviously. That leaked script was not written with the belief that the TMNT mythology was worthy to adapt into a movie. Surely that's why they made up their own.

They obviously felt what they came up with was miles better to the point that Bay felt he could sound off about how we should shut up as we'd all love the script...and then we didn't. The changes they've made to that script since then incorporating a few more elements from the previous iterations mostly the Fred Wolf cartoon series was done at the behest of Viacom.

When did bay tell fans to shut up exactly? Seems more something in line with his internet reputation vs his actual persona(when it comes to public statements). Secondly, I vaguely recall him saying something but that was last year, where there more script leaks after his statement?

Thirdly, at what point did we decide the changes came by way of Viacom and not the producers(as traditionally happens)? Does the same inference occur in reference to the Spielberg/Bay produced TF series?

I don't think it's just the fanbase that is teaming with hatred for this movie, at least not originally. Given the people involved I actually felt the fans were very open minded and I heard many positive rationales of why the new movie could work well inspite of or because the people involved....then came that quote.

It's easy to write off all these complaints as cranks on message boards the condensed news that "Michael Bay is turning the TMNT into ALIENS" was very wide reaching. Pretty much anyone with any interest however vague felt the concept of them being aliens was stupid and felt it was huge warning that the movie would suck. At that point they had a very big spotlight on them and sadly Bay decided to be equally reactive and gave them essentially the middle finger. Of course the spotlight faded and the more polite damage control (flimsy as it was) has received significantly less attention.

Quote plz, I'm fully certain I missed it now that you are describing it.
Secondly I do remember the headlines about bay turning them into aliens and the fever it caused. Kinda silly in hindsight. Still, add bays name to any headline, sprinkle some controversy and you will get enough clicks to google ad fund your dinner that night.

When I say 'the fanbase is teaming with to hate' I mean the portion of the fan base that is teaming to hate. Clearly I'm not including people such as myself even though I fall squarely into the fanbase.

If they really are holding back releasing stuff because of fear of negative fan backlash then I think it's a stupid strategy. Because things will inevitably leak that show their product in an unflattering light and then you get negative backlash they're trying to avoid.

If I had to guess, I'd say they want to capitalize on the ultra rare opportunity to present their characters for the first time in fully realized well lit and contextual photography. Given the high demand reality of amateur paparazzi photos all big productions are subject too today, reveals are most often dictated by the former and end up in print media at the start of photography(See looming bat suit reveal). Having people see your product in a finished state is the ideal. Just look at what it's done for Guardians, all the buzz of seeing the raccoon in film mixed with seeing him for the first time and with music and moving...it lends itself to a more relevant and impactful reveal, the ideal if only for the fact that you can almost never do it outside of a pixar film. My memory is faint but I have a feeling the first reveal of both godzilla and the new planet of the apes leads was in trailers and within 7-8 months of release. Same with guardians(ignoring that concept art)

That being said, releasing unfinished work is never a good idea.

And it's not like the fandom is really that ready to hate this movie. The designs we've seen have had a mixed reaction and the look of the lair was greeted positively (although I personally didn't care for it).

A mixed reaction doesn't excuse the point that 'people' are eager to hate something. It simply means:
A: the content speaks for itself and is hard to hate/wins haters over.
B: there are also people that aren't ready to hate in the pool.
Apparently it's the latter in this particular case^

Well you can't have it both ways. Either the fanbase is important enough that they can send their negative "energy" out to the wider public or they aren't important at all?

Me pointing to the greater reality that when fans say, 'they need to make sure we don't see any lips or white guys, or they will be in trouble' it doesn't actually mean as much as fans think it means, cause the track record suggests the productions will be fine. Why the productions do make the effort to make fans happy that falls into more good press the better, and who wouldn't want that.... I'm just saying that unlike other productions, it's not like everything hinges on hardcorefan approval. Didn't with TF, won't here.

Also the Transformers movie did do things to appease the fans. Since concept art was out early they did redesign Optimus to something slightly more resembling his traditional look after fan backlash and they got Cullen to voice him were previously they weren't going to.
Also The Transformers movie are actually fairly faithful to the basics of the franchise story. Transforming robots from a planet called Cybertron. Autobots & Decepticons led by Optimus and Megatron respectively battling on Earth disguised as human vehicles. All the characters were there with a very questionable but it's there.

Right...well if that's the standard of measure I'm sure the ninja turtle fans will be happy, especially in the criteria of 'all the characters being present' they nailed that.
Given all the fans that have launched endless complaints towards that saga of films when it comes to 'respecting material', who knew the evidence towards the opposite was so simple.

Fan hate or otherwise all paramount has to do is focus on the the less jaded portion of the audience that drives the market and they'll be fine. Go to youtube and search "Transformers Age of Extinction Super Bowl Fans Reactions Compilation" to see whom I'm referring to.

 

[warhorse78]

Obviously...

I can see why they want to wait till the right time before they start their pushing. You have a rabid fan base just teaming to hate on the film and send that energy out in to social media. Whereas you have fans waiting to love the competition.

Films aren't marketed in a 2 month window of release alone, they will have to start soon in order to capitalize on the awareness window. Studios often have competing films, in fact marvel studios tends to have two a year, a summer no less.
Marvel was smart this time, in that they didn't put out both their properties during the superbowl. I suspect paramount will also have a week of 'reveals' coming soon.

After disney did them dirty with the marvel acquisition, I look forward to seeing who comes out on top this year box office wise.

That is a good one. I got my bet on Transformers 4 becoming the number one World Wide, and the next Hunger Games movie becoming number one domestic.

But, we have to see with Captain America 2, because that movie looks like all sorts of wicked, and if they have a great ending credits lead into for Guardians of the Galaxy, who knows what the ceiling limit is for that little movie.

 

[Naite22]

Bring on that ****ing trailer already!!! Where the hell is it??? There's not even 6 months until release. This is pitiful

 

[NinjaTurtleFan]

To be fair, "SIN CITY: A DAME TO KILL FOR" hasn't released a trailer yet either, and it too comes out in August, but "TMNT" better release a trailer soon because at this point, it's still pretty polarized. I happen to be on the fence that thinks the new Turtles and Shredder designs and the changes made are absolute **** but others welcome them.

As soon as a trailer is released, people will make up their minds fully, and the box-office will decide everything.

 

[Mindreaper21]

 

[SpideyFan866]

I'm gonna make a ballsy prediction, and say that the trailer for TMNT will hit the first Tuesday of March.

March 3rd, 2014.

That means we have 9 more days of waiting.

 

[Marvin]

March seems like a given at this point. Just a matter of which film they will probably want to attach it to.

 

[Gamma Goliath]

I suspect we'll get a trailer and magazine coverage next month.

 

[Marvin]

Fox has been doing this 'late start' thing with their last two X films. Mangold even commented on it last time.

 

[AF3619]

Fox has been doing this 'late start' thing with their last two X films. Mangold even commented on it last time.

true, maybe since 3 CBM´s are going to be released previous to August they want to be the center of atention getting those out of the way (CAWS,ASM2 and XM: DoFP)after their release they can market Turtles in that period with the only competitor beeing GoTG...idk

 

[Quasimod0]

They won't start THAT late. lol

 

[SpideyFan866]

Marketing on Turtles starts in March and continues straight through August.



A second trailer will probably be attached to Transformers: Age of Extinction.


Actually, no.

A second will probably be attached to ASM2.

Third, attached to Transformers.

 

[samxteal]

I'm actually really excited for this movie I like just about everything i have seen. And I'm anxiously awaiting a trailer rumor is it will be released soon with a magazine release either right before or after.

 

[AF3619]

They won't start THAT late. lol

i know they will start soon , i meant they will market the **** out of this movie after that...

 

[Quasimod0]

i know they will start soon , i meant they will market the **** out of this movie after that...

Oh yeah, for sure